Xiaomi Statistics 2025 By Revenue, Shipments, Country and Market Share

Introduction

Xiaomi Statistics: Xiaomi is a well-known technology company from China that makes smartphones, smart home devices, and other electronic products. Since its launch in 2010, it has grown rapidly, becoming one of the largest smartphone brands in the world. Xiaomi is famous for offering high-quality products at affordable prices, making them popular in many countries.

The company also leads in smart home gadgets, like air purifiers, security cameras, and smart TVs. In recent years, Xiaomi’s global market share has increased, competing with top brands like Apple and Samsung. Its online sales strategy and strong customer community have helped it succeed. With continuous innovation, Xiaomi remains a key player in the tech industry, expanding into new markets and developing advanced technology.

Editor’s Choice

• Xiaomi entered the EV market with the launch of the SU7 sedan in March 2024. By November 2024, the company had delivered 100,000 units, surpassing initial expectations.
• Xiaomi Statistics show that due to high demand, Xiaomi raised its 2024 EV delivery target to 130,000 units, up from the original 76,000.
• In the third quarter of 2024, Xiaomi shipped 43.1 million smartphones globally, a 3.1% increase year over year. This maintained its position as the world’s third-largest smartphone manufacturer, with a 13.8% market share.
• The company’s revenue for the third quarter of 2024 reached 92.5 billion yuan (approximately USD 12.77 billion), a 30.5% increase from the same period last year.
• Xiaomi reported an adjusted net profit of 6.3 billion yuan for Q3 2024, reflecting a 4.4% year-over-year growth.
• The company’s internet services segment generated revenue of 8.5 billion yuan in Q3 2024, up 9.1% from the previous year. Its gross profit margin was 77.5%.
• Revenue from IoT and lifestyle products reached 26.1 billion yuan in the third quarter of 2024, a 26.3% year-over-year increase, and the gross profit margin was 20.8%.
• Xiaomi’s R&D expenses totaled 6.0 billion yuan in Q3 2024, a 19.9% increase from the previous year. As of September 30, 2024, the company employed 20,436 R&D personnel, 48.6% of its workforce.
• As of February 2025, Xiaomi’s market capitalization is approximately USD 137 billion, ranking it as the world’s 124th most valuable company.
• In September 2024, Xiaomi’s global MAU reached 685.8 million, a 10.1% increase compared to the same period in the previous year.

• According to Xiaomi Statistics, in 2023, the overall revenue generated by Xiaomi was USD 37.47 billion.
• In January 2024, Xiaomi’s total market share was 11.9%, and it became the third-largest smartphone brand worldwide.
• Xiaomi smartphones have made 40.7 million device shipments in the 4^th quarter of 2023.
• The Xiaomi Corporation has also established the world’s leading consumer AIoT platform, with 654.5 million smart devices connected (excluding smartphones, tablets, and laptops).
• Different products of Xiaomi are now available across 100 countries and regions worldwide.
• As of June 2023, the MAU of MIUI has reached around 606 million globally.
• Xiaomi Statistics further states that in Asia, Xiaomi smartphones accounted for 14% of the market share over others in Q1 of 2024.
• By 3^rd quarter of 2023, Xiaomi’s volume growth in Latin America reached its highest with an 18% share, resulting in 5.8 million unit shipments.
• In March 2024, Xiaomi.com recorded 8.9 million website visits, an increase of 17.15% from last month and a bounce rate of 41.79%.
• Total expenses made by Xiaomi’s research and development were USD 2.64 billion by 31^st December 2023, which has increased by 19.2% YoY.

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Let’s Know About Xiaomi!

Lei Jun and six other partners started Xiaomi Inc. on April 6, 2010. The company’s main office is in Haidian District, Beijing, China. Xiaomi entered the smartphone market in August 2011 with its first model, the Mi1. By 2014, it became the top smartphone brand in China.

Besides smartphones, Xiaomi also makes various electronic products and home appliances. Its range includes smart TVs, flashlights, drones, air purifiers, and even vehicles. The company is also involved in producing computer hardware and other consumer gadgets.

General Xiaomi Statistics

• In 2023, the company shipped approximately 145.6 million smartphones worldwide.
• Xiaomi ranked 338th on the Fortune Global 500 list, making it the youngest company on the list.
• By the end of 2023, more than 600 million users had MIUI-powered devices, including smartphones and tablets.
• The brand expanded its presence by opening over 6,000 stores outside China.
• In October 2023, Xiaomi introduced its new operating system, HyperOS. By the end of 2023, its smartphone market share in India was 12.4%.
• Meanwhile, in Latin America, Xiaomi’s volume growth peaked at an 18% share in Q3 2023, with 5.8 million units shipped.
• Xiaomi Statistics also show that in the first quarter of 2024, Xiaomi held 14% of the smartphone market across Asia.
• In total, Xiaomi operates in more than 100 countries and regions, selling its products in 37 key markets, including the United States, United Kingdom, India, China, Brazil, and Germany.
• By June 2023, MIUI had around 606 million monthly active users worldwide.
• Xiaomi also built the largest AIoT platform, connecting 654.5 million smart devices (excluding phones, tablets, and laptops).
• Financially, the company generated $37.47 billion in revenue in 2023.
• By December 31, 2023, its research and development spending had increased by 19.2% year over year, reaching USD 2.64 billion.
• In Q4 2023, Xiaomi shipped 40.7 million smartphones. In January 2024, it secured an 11.9% global market share, ranking as the third-largest smartphone brand.
• com had 8.9 million visits in March 2024, a 17.15% increase from February, and a bounce rate of 41.79%.

Xiaomi Statistics By Networth

(Reference: tridenstechnology.com)

• By February 2025, Xiaomi’s total company value is around $137 billion, making it the 124th most valuable business worldwide, along with a change of 26.27% from 2024.
• Meanwhile, in 2024 and 2023, Xiaomi’s net worth was USD 108.78 billion (+114.47%) and USD 50.72 billion (+41.60%), respectively.

Xiaomi Statistics by Revenue

• According to Xiaomi Statistics, the overall revenue generated by Xiaomi’s group was USD 37.47 billion by the end of 2023.
• In addition, the adjusted net profit has increased by 126.3%, resulting in USD 2.67 billion.
• Meanwhile, total revenue turned out to be USD 10.12 billion in the 4^th quarter of 2023 (+10.9% YoY), and adjusted net profit increased by 236.1% (USD 0.68 billion) from last year.
• Annual revenue generated by smartphones was USD 21.78 billion, along with a gross profit margin of 14.6%.
• In mainland China, Xiaomi’s market share of the smartphone price segment reached 16.9%, which ranges from USD 553.04 to USD 829.57 in 2023.
• Xiaomi’s IoT and lifestyle products generated USD 11.07 billion in revenue, with a gross profit margin of 16.3%.
• Xiaomi Statistics 2023 claimed that the AIoT platform’s revenue reached USD 102.27 million, an increase of 25.5% from the previous year.
• In addition, in the internet services segment, revenue reached around USD 4.16 billion, and the gross margin reached over 74.2%
• Other segments’ revenue in 2023 are advertising services (USD 2.83 billion), gaming (USD 0.61 billion), and overseas internet services (USD 1.16 billion).

• IoT and Lifestyle Products: Xiaomi contributed about USD 11.07 billion to the 2023 revenue, representing nearly 29% of the total.​
• Internet Services: Added approximately USD 4.16 billion to the 2023 revenue.​
• Reported revenue of RMB 92.5 billion (approximately USD 12.77 billion), marking a 30.5% year-over-year increase.​
• In Q3 2024, the EV business generated RMB 9.7 billion (approximately USD 1.34 billion) in revenue, with a gross profit margin of 17.1%.​
• 2024 EV Deliveries: Over 135,000 vehicles delivered, with a target of 300,000 units for 2025.

Xiaomi Statistics by Shipments

• In 2023, Xiaomi’s smartphone shipment market share through offline channels increased to 8.4%.
• On the other hand, Xiaomi’s shipment reached above 5 million units, which increased by 50% year over year.
• The sales growth of smart large home appliances has increased by 40%.
• Globally and in mainland China, the shipment of Xiaomi’s MAU (smartphones and tablets) has reached 641.2 million and 155.6 million, respectively, in 2023.
• On the other hand, Xiaomi’s smart TV has completed 66 million unit shipments.
• In March 2023, Xiaomi launched the Redmi Note Series, and its global sales increased to 320 million.
• Meanwhile, global sales of the Redmi Note 13 series have exceeded 338 million units.

Popular Smartphone Brand Statistics

(Source: statcounter.com)

• As of February 2025, Apple captured the global smartphone market with 27.81% share, followed by Samsung with 23.61%.
• Meanwhile, Xiaomi secured the third position, holding a market share of 11.38%.
• Other smartphone brands’ market share in the same duration are Oppo (5.65%) and Vivo (5.33%).

(Reference: oberlo.com)

• According to a report published by Oberlo, Xiaomi ranks 3^rd among global smartphone companies by completing 40.7 million device shipments in the 4^th quarter of 2023, with a 22.6% YoY increment.
• Xiaomi Statistics further states that Samsung secured the top position with 75.1 million shipments, followed by Apple with 53 million shipments.
• On the other hand, the total shipments of Oppo and Vivo in Q4 2023 were 24 million and 23.7 million, respectively.

Xiaomi’s Smartphone Market Share

• In a report generated by Counterpoint, Xiaomi’s smartphone market share was 11% in the first quarter of 2023.
• This is followed by another quarterly market share of Xiaomi, such as in the 2^nd quarter (12%), the 3^rd quarter (14%), and the 4^th quarter (13%).
• Xiaomi Statistics also mentioned that in India, the quarterly market share of Xiaomi’s smartphones in 2023 is Q1 (16%), Q2 (15%), Q3 (17%), and Q4 (18%).

(Reference: statista.com)

• The above represents Xiaomi’s smartphone market share analyses from 2015 to 2024, taken from a report presented by Statista.
• As of 2023, Xiaomi’s smartphone market share accounted for 14.93%.
• It is expected that by 2024, the market will decrease, resulting in a 14.33% share.

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Xiaomi’s Statistics by Country

(Source: electronicshub.org)

• In 2023, Xiaomi had the highest mobile market share in several countries. Kyrgyzstan led the list with 44.3%, followed by Greece at 36.9%. Palestine held 35.6%, while Myanmar had 35.3%.
• In Uzbekistan, Xiaomi’s share reached 33%, and in Azerbaijan, it stood at 30.6%. Venezuela recorded 30.2%, while Ukraine had 29.5%. Spain accounted for 28.3%, and Tajikistan closed the top ten list with 27.6%.
• Besides, Xiaomi’s smallest market shares are the Bahamas (0.6%), the United States (0.7%), Ethiopia (0.8%), Canada (1.2%), Barbados (1.2%), Congo (1.3%), Australia (1.5%), Tanzania (1.5%), Burundi (1.5%), Rwanda (1.5%), and Jamaica (1.8%), etc.

Popular Smartphone Manufacturer Statistics

(Reference: oberlo.com)

• As of January 2024, Xiaomi’s total market share was 11.9%, making it the third-largest smartphone brand worldwide.
• Apple and Samsung have secured the top two positions, respectively, with a market share of 29.7% and 23.69%.
• Other smartphones brand shares are Oppo (5.64%), Vivo (5.02%), and Realme (3.65%).

Xiaomi Traffic Analyses, 2024

• On HypeStat, Xiaomi.com ranks #21,801 worldwide.
• Around 0.0060635% of worldwide internet users visit xiaomi.com
• Per day, the website received around 298.9K visitors and 1,567,822 page impressions.
• Most visitors to the website belong to China, India, and the Russian Federation.
• The estimated valuation of Xiaomi.com is approximately USD 1,929.476.71.
• Revenue generated by the website from advertising is about USD 1,743.84/day.
• The IP address Xiaomi resolves to be 124.251.34.141.
• The website server is located in Chaoyang, Beijing, 94105, China.

Website Traffic Statistics of Xiaomi

By Country

(Source: similarweb.com)

• The above graph describes the website traffic distribution of xiaomi.com in March 2024.
• As mentioned in Xiaomi Statistics, the highest user base captured a share of 64.68%, with an approximate increase of 24.17% in total visitor share.
• The user base share was followed by Russia and India, with 3.61% (-20.72%) and 3.16% (+6.78%), respectively.
• In Taiwan, Xiaomi’s user share reached 2.3%, showing a rise of 7.23%.
• Meanwhile, in Brazil, the user share climbed to 2.03%, marking a growth of 4.41%.
• Visitors from other nations together contributed 24.23% of the total traffic on Xiaomi.com.

By Device

(Reference: semrush.com)

• 45% and 91.55% of the users visit the website mi.com through desktop and mobile devices, respectively.
• 03% of total appliance users belong to India, resulting in 29.03 million. Out of these, 6.44% are desktop, and 93.56% are mobile users.
• Indonesia has 15.24 million users, resulting in 9.47% of traffic, of which 1.31% share comes from desktop and 98.69% from mobile.
• Out of the total players, 5.43% are from Taiwan, resulting in 8.74 million. Desktop and mobile account for 8.8% and 91.2% of the share, respectively.
• Spain and Turkey have 8.03 million (4.99%) and 7.87 million users (4.89%), respectively.
• Meanwhile, desktop and mobile users in Spain (8.76% and 91.24%) and Turkey (8.39% and 91.61%), respectively.

By Demographics

(Reference: similarweb.com)

• Male and female users of Xiaomi.com hold a share of 46.88% and 5.12%, respectively.
• Most visitors to Xiaomi.com are between 25 and 34 years old, making up 31.17% of the total users.
• The 35 to 44 age group follows closely, accounting for 24.54% of the audience.
• Around 85% of users belong to the 18 to 24-year category, while those aged 45 to 54 years represent 14.27% of visitors.
• Individuals between 55 and 64 years old make up 68% of the total traffic.
• Lastly, those 65 years and older contribute 5.49% of the site’s users.

By Traffic Source

(Reference: similarweb.com)

• Under Xiaomi Statistics, Direct search accounted for the highest traffic rate towards xiaomi.com, resulting in a 63.93% share in March 2024.
• Moreover, 25.47% of the traffic share is accounted for by Organic search, while 8.73% is from Referrals.
• Other traffic sources are Social (0.9%) and Mail (0.96%).

By Social Media Traffic Rate

(Reference: similarweb.com)

• On the xiaomi.com website, YouTube recorded the highest social networking share, 38.98%.
• WhatsApp brings in 23.82% of social media traffic, while Facebook follows with 17.29%.
• Other platforms also play a role, with VKontakte accounting for 5.52% and Weibo contributing 3.81%.
• The remaining 15.58% comes from various other social networks.

Xiaomi’s Market Share Statistics

 By Tablets

(Reference: statcounter.com)

• According to Xiaomi’s Statistics, the global market share of its tablet vendor was 0.88% in March 2023.
• Xiaomi’s tablet market share steadily increased in 2023. It started at 0.88% early in the year and increased to 1.08% in April and May.
• By June, the share rose to 1.36%, followed by 1.42% in July and 1.49% in August.
• The upward trend continued with 1.56% in September and 1.67% in October.
• November recorded 1.81%, the highest for the year, before slightly dropping to 1.59% in December.
• In January 2024, Xiaomi held 1.62% of the tablet market.
• The share then slightly declined to 1.52% in February and 1.51% in March.

By Mobile

(Reference: statcounter.com)

• Similarly, the worldwide market share of Xiaomi’s mobile in 2023 is Mar (12.16%), Apr (11.68%), May (11.13%), Jun (11.05%), Jul (11.21%), Aug (11.09%), Sept (10.84%), Oct (10.99%), Nov (11.52%), and Dec (11.99%).
• In 2024, the monthly market share of Xiaomi’s mobile are Jan (11.9%), Feb (11.74%), and March (11.59%).

By Wearable Devices

(Reference: canalys.com)

• In the 2^nd quarter of 2023, the market share of Xiaomi’s wearable has turned to 11%.
• Moreover, Xiaomi’s wearable shipment has resulted in 4.8 million units.
• Other brand’s market share and shipment units are Apple (18% and 8.1 million units), Huawei (10% and 4.3 million units), Noise (8% and 3.5 million units), Fire-Boltt (7% and 3 million units), and others (47% and 20.6 million units).

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Best Xiaomi Phones in 2024

Xiaomi 14 Ultra

(Source: pockettactics.com)

• This model, released in February 2024, is considered the best new Xiaomi model. It costs USD 1,199.
• Specifications: Display (6.73-inch, 120 Hz LTPO AMOLED with 1440*3200), battery (5,000 mAh), chipset (Snapdragon 8 Gen 3), RAM (12 GB/16 GB), and storage (256 GB/512 GB/ 1 TB).

Xiaomi 13T Pro

(Source: pockettactics.com)

• This is 2023’s best model, which costs USD 799 at Amazon in the United States.
• Specifications: Display (6.67-inch, 144 Hz CrystalRes AMOLED with 2712*1220), battery (5,000 mAh with Xiaomi 120W HyperCharge), chipset (MediaTek Dimensity 9200+), RAM (12 GB/16 GB), and storage (256 GB / 512 GB / 1 TB).

Xiaomi Redmi Note 12 Pro Plus

(Source: pockettactics.com)

• This phone is Xiaomi’s best value, costs USD 349.50, and is available at Amazon.
• Specifications: Display (6.67-inch, 120 Hz OLED with 1080*2400), battery (Li-Po 5,000 mAh), chipset (MediaTek Dimensity 1080), RAM (8-12 GB), and storage (256 GB).

Xiaomi Redmi Note 11

(Source: pockettactics.com)

• This is the best low-budget model of Xiaomi, costing only USD 161.99.
• Specifications: Display (6.43-inch, 90Hz AMOLED with 1080*2400), battery (Li-Po 5,000 mAh), chipset (Qualcomm Snapdragon 680), RAM (4-6 GB), and storage (64-128 GB).

Xiaomi Black Shark 5 Pro

(Source: pockettactics.com)

• Best for gaming, it costs around USD 799.
• Specifications: Display (6.67-inch, 144 Hz OLED with 1080*2400), battery (Li-Po 4650 mAh), chipset (Qualcomm Snapdragon 8 Gen 1), RAM (8-16 GB), and storage (128-512 GB).

Xiaomi 14

(Source: pockettactics.com)

• Best camera phone for professional photos, which costs USD 555 in the USA.
• Specifications: Display (6.36-inch, 120 Hz LTPO AMOLED with 1200*2670), battery (4610 mAh), chipset (Qualcomm Snapdragon 8 Gen 3), RAM (12 GB), and storage (256 GB / 512 GB).

Xiaomi 11T Pro

(Source: pockettactics.com)

• The best Xiaomi smartphone for fast charging and costs only USD 399.99 at Amazon.
• Specifications: Display (6.67-inch, 120 Hz AMOLED flat with 2400*1080), battery (5000 mAh with Xiaomi 120W HyperCharge), chipset (Qualcomm Snapdragon 888), RAM (8 GB), and storage (128 GB / 256 GB).

Conclusion

Xiaomi is the world’s third-largest manufacturer of smartphones, mostly based on HyperOS, behind Apple and Samsung. The company is also investing hugely in the R&D segment for enhanced technological innovations in software, hardware, and services. Xiaomi is continuously focusing on high-quality user experience and operational efficiencies. Thus, it is predicted that the company is going to gain a huge market share in the coming years. This Xiaomi Statistics will provide you with in-depth and segmental analyses of Xiaomi. Inc., those are explained elaborately above in the article.

Barry Elad

Barry Elad is a tech enthusiast passionate about exploring various technology topics. He collects key statistics and facts to make tech easier to understand. Barry focuses on software and its benefits for everyday life. In his free time, he enjoys creating healthy recipes, practicing yoga, meditating, and walking in nature with his child. Barry's mission is to simplify complex tech information for everyone.

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