Twitter User Statistics By Gender, Age, Region, Habits, Emojis and Facts
Updated · Apr 10, 2025
TABLE OF CONTENTS
- Introduction
- Editor’s Choice
- General Twitter User Statistics
- Twitter Daily Active Users Statistics
- Top 5 Social Media Platforms Statistics by Monthly User
- Twitter User Statistics by Gender
- By Age Group
- By Country
- By Region, January 2025
- Most Popular Twitter User Account Statistics, October 2024
- Types of Brand Content Social Media Users Mostly Interact with on Twitter-X
- Twitter User Traffic Statistics
- Opinion on Twitter Statistics by Users Age Group
- Twitter User Habits Statistics
- Twitter User Statistics by Usage Reason
- By Most Used Emojis
- Twitter Employee Count Statistics
- Conclusion
Introduction
Twitter User Statistics: X, previously known as Twitter, remains a prominent platform for real-time information sharing and public discourse. As of 2024, the platform reported approximately 600 million monthly active users, reflecting its substantial global reach. The user base is predominantly male, accounting for 60.9% of users, while females represent 39.1%. In terms of age distribution, individuals aged 25 to 34 constitute the largest segment, comprising 38% of users.
Geographically, the United States leads with 105.42 million users, underscoring the platform’s significant presence in the country. These statistics provide valuable insights into the demographic composition and engagement patterns of X’s user base, offering a foundation for understanding current trends and informing strategic decisions for stakeholders.
Editor’s Choice
- Twitter User Statistics states that as of early 2025, X has approximately 611 million monthly active users worldwide.
- Meanwhile, the platform records about 245 million daily active users globally.
- Men constitute approximately 60.9% of X’s user base, while women comprise about 39.1%.
- The largest age group of users is those aged between 25 and 34, accounting for 36.6% of the total user base.
- The top three countries by user count were the United States, with approximately 106.23 million users, Japan (69.28 million users) and India (25.45 million users).
- Users in the United States spend an average of 34 minutes and 6 seconds daily on X.
- Twitter User Statistics further depict that almost 500 million tweets are posted daily.
- In January 2025, X’s advertising services reached about 586 million users.
- Following Elon Musk’s acquisition and the subsequent rebranding to X, the platform experienced a 15% decline in global usage by March 2024.
- Despite previous declines, forecasts suggest a 17.32% increase in users between 2024 and 2028.
General Twitter User Statistics
- Around 27% of X users have finished college, making them college graduates
- About 78% of users earn between USD 70,000 and USD 100,000 annually.
- One in four adult men in the U.S. has used X, while only 17% of adult women say they’ve used it.
- People in suburban areas use X the most (23%), followed by those in urban areas (22%).
- According to Sprout Social’s 2024 report, nearly half of all social media users (48%) have an X account.
- The best days to post for higher engagement are Tuesdays, Wednesdays, and Thursdays.
- The most active time for users is between 9 a.m. and 3 p.m.
- Top brands usually post on X about 4.2 times each week.
- 75% of users have interacted with a brand on the platform.
- X ranks as the #1 platform for being discovered by new users.
- Users on X are twice as likely to buy something directly in the app.
- They are also 36% more likely to try new products before anyone else.
- Twitter User Statistics show that roughly 37.8% of users look up products or brands on X before buying.
- Over half (53%) contact businesses through X for customer support.
- About 64% of users would rather send a message than call or email a business.
- People expect a reply from brands on X within three hours or less.
Twitter Daily Active Users Statistics
(Source: backlinko.com)
- New data shows that around 245 million people use X (Twitter) daily.
- A private company, X says it has between 200 and 250 million daily users globally.
- However, a study by Apptopia estimates a much lower number; only about 121 million people use X daily.
Top 5 Social Media Platforms Statistics by Monthly User
| Social Media Platform | 2023 | 2024 | 2025 |
| 3.07 billion | 3.07 billion |
2.96 billion |
|
|
YouTube |
2.53 billion | 2.5 billion | 2.51 billion |
| 2 billion | 2 billion |
2 billion |
|
|
|
2 billion | 2 billion | 2 billion |
| TikTok | 1.59 billion | 1.58 billion |
1.05 billion |
Twitter User Statistics by Gender
(Reference: statista.com)
- As of January 2024, men constitute approximately 60.9% of X’s user base, while women comprise about 39.1%.
- About twice as many men use X compared to women.
By Age Group
(Reference: buttercms.com)
- In recent years, almost 30% of Twitter users belong to the 25 to 34-year-old group, followed by 27.6% of users between 18 and 24.
- Twitter User Statistics also show that other X users’ shares by age distributions are 18.02% ( 35 to 44 years), 11.6% (45 to 54 years), 7.75% (55 to 64 years) and 5.05% (65+ years).
By Country
- In 2025, the majority of X users came from the United States (about 106.23 million), followed by Japan (69.28 million) and India (25.45 million).
Other countries’ X users are represented in the table below:
| Country | Twitter Users (million) |
| Indonesia |
24.85 |
|
United Kingdom |
24.3 |
| Brazil |
21.48 |
|
Turkey |
19.74 |
| Mexico |
17.45 |
|
Saudi Arabia |
16.28 |
| Germany |
15.42 |
- According to Twitter User Statistics, the U.S. had the largest X users, at 20%, as of February 2025.
Furthermore, another X user shares the top 5 countries in the same duration, which are detailed below:
| Country | Twitter Users Share | Mobile Users Share | Desktop Users Share |
| United States | 20.5% | 59.4% |
40.6% |
|
Japan |
11.21% | 56.46% | 43.54% |
| India | 5.215 | 73.05% |
26.95% |
|
South Korea |
5.01% | 83.08% | 16.92% |
| Brazil | 4.95% | 56.25% |
43.75% |
By Region, January 2025
| Region | Active X Users | Global Share |
| Northern America |
115 million |
19.6% |
|
Central America |
20.3 million | 3.5% |
| Caribbean | 2.51 million |
0.4% |
|
Southern America |
39.1 million | 6.7% |
| Western Europe | 52.2 million |
8.9% |
|
Northern Europe |
33.0 million | 5.6% |
| Southern Europe | 21.8 million |
3.7% |
|
Eastern Europe |
12.9 million | 2.2% |
| Northern Africa | 8.40 million |
1.4% |
|
Western Africa |
9.85 million | 1.7% |
| Middle Africa | 658 thousand |
0.1% |
|
Eastern Africa |
5.57 million | 1% |
| Southern Africa | 3.37 million |
0.6% |
|
Western Asia |
50.0 million | 8.5% |
| Central Asia | 781 thousand |
0.1% |
|
Southern Asia |
29.0 million | 4.9% |
| South-Eastern Asia | 73.5 million |
12.5% |
|
Eastern Asia |
102 million | 17.4% |
| Oceania | 6.29 million |
1.1% |
Most Popular Twitter User Account Statistics, October 2024
| Account | Followers (million) | Posts |
| elonmusk | 199+ |
53,000+ |
|
BarackObama |
131+ | 17,000+ |
| Cristiano | 113+ |
4,000+ |
|
justinbieber |
110+ | 31,000+ |
| rihanna | 108+ |
10,000+ |
|
katyperry |
106+ | 12,000+ |
| narendramodi | 102+ |
43,000+ |
|
taylorswift13 |
95+ | 800+ |
| realDonaldTrump | 91+ |
59,000+ |
|
ladygaga |
83+ |
9,000+ |
Types of Brand Content Social Media Users Mostly Interact with on Twitter-X
- A report on content strategy in 2024 stated that 35% of X users talk to brands every day.
- A study by Khoros showed that 75% of people on X have chatted with brands on the platform.
- X also shared that 36% of users are more likely to be the first to try out new products.
- According to Twitter User Statistics, over 37% of users use X to look up information about products and brands.
- Of those who message brands, 53% do it mainly to get help or support.
- New data shows that 64% of people prefer to contact a brand on X instead of calling it.
- Half of the users want a reply from brands within just three hours.
- Around 45% of people also pay more attention to ads from brands they had good experiences with.
Twitter User Traffic Statistics
- Around 951 million people visit X monthly, which is 2.11% lower than in January 2025.
- In April 2024, people visited X about 500 million times.
- Most of them (87%) used their phones.
- By February 2025, visits had grown to 4.83 billion, a small increase from 4.78 billion the month before.
- Of these February visits, 2.67 billion were from phones (55.36%), and 2.16 billion came from computers (44.64%).
- Direct visits comprised most of the traffic, about 74% or 3.57 billion visits.
Opinion on Twitter Statistics by Users Age Group
| Age (Years) | Very Favorable | Somewhat Favorable | Somewhat Unfavorable | Very Unfavorable | Heard of, No Opinion | Never Heard of |
| 18-34 | 16% | 25% | 19% | 17% |
19% |
4% |
|
35-44 |
11% | 27% | 26% | 13% | 21% | 2% |
|
45-64 |
6% | 25% | 23% | 19% | 26% | 2% |
| 65+ | 3% | 21% | 19% | 22% | 31% |
4% |
Twitter User Habits Statistics
- In February 2025, more than 900 million people visited X (formerly Twitter).
- On average, one visit to X takes about 14 minutes and 39 seconds, says Semrush.
- But if we count all visits in a day, people spend around 34 minutes and 6 seconds daily on X.
- Reports from Twitter User Statistics show that users spend nearly 4 hours and 40 minutes on X every month.
- Only 10% of X users make 92% of all posts.
- These active users share about 157 monthly posts, while a typical U.S. adult on X shares just one.
Twitter User Statistics by Usage Reason
| Reason for Using Twitter | XUser Share |
| News |
48% |
|
Entertainment |
48% |
| Keep in contact with friends/family. |
34% |
|
Follow brands/companies. |
33% |
| Strengthen professional network |
14% |
|
Other purposes |
12% |
By Most Used Emojis
- Emojis are super popular on X, where users have used four emojis more than a billion times each.
- The most used one is ““, which has been shared over 3.8 billion times.
Twitter Employee Count Statistics
- X (which used to be called Twitter) now has about 2,840 workers.
- Each worker earns around USD 122,000 a year, plus an extra USD 16,000 as a bonus.
- When Elon Musk took over the company, around 80% of the staff lost their jobs.
- More women were affected; about 63% were laid off, while 48% of men lost their jobs.
- Older workers were hit the hardest; 60% of those laid off were aged 50 or above.
Conclusion
People on Twitter come from different places and share their thoughts, news, and ideas as things happen. They use it to stay updated on trends, talk with others, and express their feelings in quick posts. Many users like how fast and short the updates are and enjoy talking directly with famous people or companies.
Twitter allows users to learn new things, share their voices, and participate in topics they care about. As the app changes over time, the way people use it will also change.
Sources
FAQ.
Twitter is free, but some extra features may cost money when using Twitter Premium.
You can share thoughts, follow news, chat with others, join trends, and discover what’s happening worldwide.
Only people you allow can see your public or private tweets, depending on your account settings.
Yes, you can change your Twitter name anytime in your profile settings. After typing the new name, just save it.
According to its rules, you must be at least 13 years old to use Twitter.
Barry Elad is a tech enthusiast passionate about exploring various technology topics. He collects key statistics and facts to make tech easier to understand. Barry focuses on software and its benefits for everyday life. In his free time, he enjoys creating healthy recipes, practicing yoga, meditating, and walking in nature with his child. Barry's mission is to simplify complex tech information for everyone.
