Wedding Industry Statistics By Segmentation, Types, Demographics, Education, Budget, Costs, Theme, Locations and Facts
Updated · Jan 30, 2025
TABLE OF CONTENTS
- Introduction
- Editor’s Choice
- General Wedding Industry Statistics
- Wedding Industry Statistics By Segmentation
- By Type Of Services
- By Geographic Analysis
- By Demographics
- Wedding Planners Statistics By Level of Education
- Top 5 Countries Spending the Most on Wedding
- Destination Wedding Industry Statistics
- Expenditure on Wedding Services Statistics in India
- Bridal and Wedding Industry Statistics in Japan
- Preferred Wedding Venue Pricing Statistics in the United Kingdom
- Wedding Budgets and Spending Statistics
- Wedding Industry Cost Statistics
- Top Wedding Theme Color Statistics
- Wedding Location Statistics
- Wedding Industry Statistics by Reasons for Weddings
- Sustainable Initiatives of Wedding Industry Statistics
- Conclusion
Introduction
Wedding Industry Statistics: The wedding industry will grow enormously worldwide in 2025, enhanced by new trends and couples’ different choices. It is worth more than USD 300 billion worldwide and covers many services like venues, photography, catering, and wedding outfits. In recent years, most couples have been looking for unique experiences, resulting in destination weddings, outdoor venues, and online planning tools becoming more popular. There’s also a growing focus on eco-friendly and budget-friendly weddings, showing how modern weddings are changing.
This article includes all the latest trends and statistical analysis for 2025, which will help you effectively understand the global wedding industry.
Editor’s Choice
- Wedding Industry Statistics depicts that the global wedding industry is supposed to reach around USD 350 billion in 2024, and the average U.S. wedding costs USD 34,000.
- The global wedding industry will reach USD 414 billion by 2030, growing at a 4.8% annual rate from 2018.
- Meanwhile, in the same year, around 25% of weddings are destination weddings, with couples spending an average of USD 40,000 on their events.
- About 60% of couples are choosing eco-friendly weddings with sustainable decorations and less waste.
- Micro weddings are becoming popular, with 30% of couples having small weddings with fewer than 50 guests.
- As of 2024, only 15% of weddings include virtual options, so guests can join remotely using better video technology.
- Moreover, 70% of couples use wedding planning apps in 2024, showing how technology is becoming more important in weddings.
- Wedding Industry Statistics elaborates that almost 50% of couples choose local vendors to help small businesses and save money on weddings.
- In recent years, Mexico, Italy, and Hawaii have become the top wedding destinations chosen by couples because of their beautiful locations.
- The average honeymoon cost in 2024 is USD 6,500, with more couples choosing experiences instead of staying at traditional resorts.
General Wedding Industry Statistics
- About 80% of couples choose personalized weddings with unique themes, decorations, and entertainment.
- Destination weddings account for 25% of all weddings worldwide, valued at USD 80 billion in 2024.
- More couples now focus on sustainability, with 70% choosing eco-friendly options for their weddings.
- Besides, only 35% now use online platforms for wedding planning, booking, and managing guests virtually.
- Wedding Industry Statistics for 2024 show that Small, intimate weddings, known as “micro weddings,” are now popular and account for 40% of all weddings.
- As of 2024, the luxury wedding market is growing, with couples spending about USD 92 billion on high-end weddings.
- Due to past pandemics, 60% of couples are choosing outdoor venues and sanitization stations for safety.
- Most couples, around 90%, use social media to find wedding ideas and choose their vendors.
(Reference: whatech.b-cdn.net)
- The global wedding service industry’s market size in 2023 was USD 196.58 billion and is estimated to reach around USD 219.8 billion by 2028.
- The wedding service market is expected to grow quickly, reaching USD 327.19 billion by 2028, with a yearly growth rate of 10.5%.
- As of 2024, the global wedding industry employed millions of people, with approximately 400,000 wedding vendors operating in the U.S. alone.
Wedding Industry Statistics By Segmentation
- In 2024, the top two segments of the global wedding industry are Venue Services and Catering Services, which hold a market size of USD 82.3 billion and USD 67.1 billion, respectively.
Furthermore, the market size and total market share of all different segments of other segments at the same time are detailed below:
| Segments | Market size (USD billion) |
Total Market Share |
| Venue Services | 82.3 | 28% |
| Catering Services | 67.1 | 23% |
| Photography/Videography | 35.8 | 12% |
| Wedding Attire | 29.2 | 10% |
| Music & Entertainment | 25.5 | 9% |
| Flowers & Decorations | 22.8 | 8% |
| Jewelry & Accessories | 18.9 | 6% |
| Invitations & Stationery | 8.4 | 3% |
| Transportation | 6.7 | 2% |
By Type Of Services
(Reference: grandviewresearch.com)
- In 2023, offline wedding service bookings made up 75.14% of the total share and online service bookings held a share of 24.86%.
- On the other hand, online booking for wedding services is expected to grow at a 14.3% annual rate from 2024 to 2030.
By Geographic Analysis
- Wedding Industry Statistics show that the global wedding industry is valued at approximately USD 300 billion in 2024.
- Meanwhile, the highest market size will accounted for by the Asia-Pacific region, with around USD 100 billion.
- In addition, the global wedding industry’s other regional market sizes in 2024 are North America (USD 70 billion), Europe (USD 55 billion), Latin America (USD 20 billion), and the Middle East and Africa (USD 15 billion).
Based on countries, the estimated market size of the wedding industry in 2024 is as follows:
| Country | Market Size |
| United States |
USD 60 billion |
|
India |
USD 50 billion |
| China |
USD 20 billion |
By Demographics
- As per Wedding Industry Statistics, the average age for men to get married in the United States is around 30.6 years, while for women, it is approximately 28.6 years by the end of 2024.
- The average age for millennials to marry in 2024 will remain between 30 and 35 years.
- Meanwhile, in the U.S., the average age of marriage is approximately 34 years for Millennials.
- In 2024, the average age of white Americans to get married is around 34 years.
- For other ethnicities, the average age to get married is black Americans (closer to 31 years) and Asian Americans (around 36 years).
Wedding Planners Statistics By Level of Education
(Reference: careerexplorer.com)
- Almost 51% of wedding planners hold a certificate or associate degree, often in fields like hospitality management, event planning, or related studies.
- Approximately 41% of wedding planners have a bachelor’s degree, mostly in event management or business administration.
- Around 8% of wedding planners have only a degree of high school diploma.
Top 5 Countries Spending the Most on Wedding
- In the financial year 2024, American couples spend an average of USD 30,000 per wedding.
- In addition, the United Kingdom (USD 28,500), Spain (USD 25,700), Italy (USD 23,900), and France (USD 21,800) represent other countries’ average wedding spending.
Destination Wedding Industry Statistics
(Reference: statista.com)
- A report published by Statista stated that the market size of the global destination industry amounted to USD 26,754.73 million in 2022 and exceeded USD 30,259.6 million in 2023.
- By the end of 2033, the market will reach up to USD 103,497.1 million.
Expenditure on Wedding Services Statistics in India
(Reference: statista.com)
- As of 2023, Jewellery accounts for 15% of wedding costs in India, 12% for tent decorations, and 10% each for garments and catering.
- Similarly, other distributions of expenditure on weddings in India by service and goods type were marriage venues (5%), event management (5%), grocery & vegetables (5%), sweets and namkeen (5%), flower decoration (4%), Gift items (4%), travel and cabs (3%), light & sounds (3%), photo & video shoots (2%), other items (6%), and other services (3%).
Bridal and Wedding Industry Statistics in Japan
(Reference: statista.com)
Wedding Industry Statistics show that Japan’s wedding and bridal market is expected to grow to over two trillion yen in 2024, increased from 1.97 trillion yen in 2023.
Preferred Wedding Venue Pricing Statistics in the United Kingdom
(Reference: statista.com)
- In 2024, around 66% of engaged couples in the U.K. said they liked set packages with many included services.
- Wedding Industry Statistics further state that 23% of U.K. couples (Bespoke pricing: design your wedding) and 8% (prefer price per head for the meal).
Wedding Budgets and Spending Statistics
- As mentioned in Wedding Industry Statistics, the average cost of a wedding in 2024 will account for between USD 20,000 and USD 30,000, as claimed by 17.53% of global people.
Furthermore, other wedding budgets by people’s share in 2024 are detailed in the table below:
| Budget (USD) | People’s Share |
| 5,000 or less |
3.45% |
|
5,000 to 10,000 |
8.61% |
| 10,000 to 15,000 |
10.84% |
|
15,000 to 20,000 |
12.27% |
| 30,000 to 40,000 |
13.17% |
|
40,000 to 50,000 |
10.65% |
| 50,000 to 75,000 |
10.92% |
|
75,000 to 100,000 |
5.53% |
| 100,000 or more |
4.03% |
|
Prefer not to answer |
3.01% |
Wedding Industry Cost Statistics
- The average cost of a wedding in the United States is estimated to be around USD 30,000 in 2024.
- Higher-end weddings in larger cities can exceed USD 50,000, while more budget-conscious weddings can be managed for under USD 15,000.
- Wedding Industry Statistics show that a wedding dress typically ranges between USD 1,800 and USD 2,500 in the U.S.
- Similarly, the average cost of a wedding venue ranges between USD 10,000 and USD 15,000.
- In America, the average engagement ring cost approximately USD 6,000.
- Similarly, the cost of a wedding cake ranges between USD 350 and USD 750 in the U.S.
- In 2024, wedding photographers charge up to USD 2,000 to 5,000 for a full-day coverage.
Top Wedding Theme Color Statistics
(Reference: reekaevents.com)
- The most popular wedding theme color for 2024 is green, chosen by many couples for their celebrations.
- Furthermore, other top wedding theme color shares are neutrals (26.3%), blues (15.6%), reds/oranges (13.8%), pinks (12%), and purples (4.8%).
Wedding Location Statistics
- Wedding Industry Statistics show that almost 52% of couples say it is important that their wedding venue is located near their home or residence.
- Around 65% of couples like virtual wedding tours but think they can’t replace an in-person visit.
- Kent is the most popular wedding venue location searched in the U.K. in 2024.
- Around 73% of couples prefer emailing their venue instead of meeting in person or calling.
- Meanwhile, 40% of weddings are held at outdoor venues like beaches, gardens, or parks.
- Furthermore, other wedding location statistics by couple shares are churches (30%), destination weddings (25%), hotel venues (20%), barn and farm weddings (15%), beach weddings (15%), city venues (10%), backyard weddings (8%), castle venues (5%), and winery weddings (7%).
Wedding Industry Statistics by Reasons for Weddings
- In recent years, 65.49% of people wanted to get married just because they wanted to have a party, followed by 54.21% of people who always dreamed about it.
Moreover, other reasons for weddings in 2024 are analyzed below in 2024:
| Reasons | People’s Share |
| To demonstrate love for each other |
50.27% |
|
Means a lot |
44.31% |
| Families want them to marry |
28.54% |
|
It’s a tradition / as everyone did it |
22.64% |
| For spiritual/religious/cultural purposes |
19.16% |
|
Because society says that’s what others do |
9.83% |
| Did not really want to have a wedding |
2.63% |
|
No clear view |
2.05% |
| Others |
4.14% |
Sustainable Initiatives of Wedding Industry Statistics
- In 2024, 25% of couples prioritized sustainability when planning their weddings, a 10% increase from 2020.
- 18% of weddings now take place at eco-conscious venues that use renewable energy and reduce waste.
- 12% of couples aim for zero-waste weddings, focusing on recyclable materials and minimal packaging.
- 30% of weddings use local, organic, and sustainably sourced food, reducing the carbon footprint.
- 35% of couples opt for digital invitations over paper to cut down on environmental impact.
- 15% of brides choose sustainable wedding dresses, either vintage, rented, or made from eco-friendly fabrics.
- 20% of destination weddings include carbon offset programs to offset the environmental cost of travel.
- To avoid waste, 40% of couples use reusable or rented decor items, such as linens, lighting, and furniture.
- 25% of couples give eco-friendly wedding favors, such as plantable seeds or reusable items.
- 22% of couples prefer minimalist weddings, focusing on fewer but higher-quality, sustainable elements.
Conclusion
The wedding industry in today’s generation continues to evolve enormously, driven by changing preferences, technological advancements, and personalized experiences. These days, couples are increasingly opting for unique locations, customized services, and digital tools to plan their wedding ceremony. The growing focus on sustainability and intimate celebrations also reflects broader societal trends in 2025.
The industry has started adapting to many new demands, and it is termed to be a vital part of the global economy, offering countless opportunities for businesses and professionals to innovate and thrive. The future of the wedding industry is set to be more diverse, flexible, and memorable than ever before.
FAQ.
Use social media, collaborate with vendors, attend wedding fairs, and offer discounts to attract clients.
The biggest challenge in wedding planning is managing client expectations while staying within their budget.
The United States has the biggest wedding industry, valued at over USD 60 billion annually in 2024.
The future of the wedding industry looks promising, with more personal events, eco-friendly trends, and increased online bookings shaping weddings in the coming years.
Mindy Weiss, Colin Cowie, and David Tutera are known worldwide for their luxury weddings, celebrity clients, and creative event designs.
Pramod Pawar brings over a decade of SEO expertise to his role as the co-founder of 11Press and Prudour Market Research firm. A B.E. IT graduate from Shivaji University, Pramod has honed his skills in analyzing and writing about statistics pertinent to technology and science. His deep understanding of digital strategies enhances the impactful insights he provides through his work. Outside of his professional endeavors, Pramod enjoys playing cricket and delving into books across various genres, enriching his knowledge and staying inspired. His diverse experiences and interests fuel his innovative approach to statistical research and content creation.
