Soft Drinks Sales Statistics By Revenue, Consumption and Facts
Pramod Pawar
Updated · Jan 16, 2025
TABLE OF CONTENTS
Introduction
Soft Drinks Sales Statistics: Soft drinks, non-alcoholic beverages typically sweetened with natural or artificial sweeteners, enhanced with flavors derived from fruits, nuts, herbs, roots, and berries, and often carbonated, are a staple in various settings including homes, offices, restaurants, and family gatherings. Originally developed as alternatives to alcoholic beverages, these drinks exclude milk, tea, coffee, and unsweetened juices from their category. The soft drink market has adapted to health trends, increasingly offering low-salt, low-calorie, caffeine-free, and all-natural options.
In 2024, the soft drink market is projected to generate significant revenue both from at-home and out-of-home consumptions. Specifically, revenue from sales in supermarkets and convenience stores (at home) is expected to reach USD 113.80 billion, while revenue from restaurants and bars (out of home) is forecasted to be USD 225.10 billion. The combined revenue for the soft drink market is anticipated to total approximately USD 0.98 trillion for the year. The United States is expected to lead at-home revenue generation with USD 114 billion.
Volume sales also reflect a robust market with an expected total of 65.20 billion liters in 2024, comprising 47.84 billion liters from at-home consumption and 17.36 billion liters from out-of-home venues. The market’s growth outlook is positive, with a projected annual increase in at-home revenue of 5.09% over the five-year period from 2024 to 2029, and a modest volume growth at home of 1.2% in 2025. Furthermore, per capita revenue from at-home consumption is expected to be USD 71.62, with an average volume per person estimated at 39.60 liters in 2024.
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- The U.S. beverage industry was valued at USD 762.3 billion as of December 2022, with non-alcoholic beverages contributing approximately USD 447.38 billion annually.
- For 2024, combined revenue in the soft drinks market is projected to amount to USD 0.98 trillion.
- In 2024, revenue from at-home consumption (e.g., supermarkets and convenience stores) in the soft drinks market is estimated to be USD 555.00 billion, with out-of-home consumption (e.g., restaurants and bars) expected to generate USD 429.80 billion.
- The soft drinks industry revenue in 2023 is anticipated to reach USD 0.85 trillion, marking an 11.8% increase from the previous year.
- Global revenue from carbonated and non-carbonated soft drinks is expected to be USD 372.10 billion and USD 289.10 billion, respectively, in 2023.
- Revenue generated by the soft drinks segment in the United States is expected to reach USD 328.10 billion by 2023.
- In terms of volume, the soft drinks market in 2024 is expected to total 351.90 billion liters, with 306.90 billion liters from at-home consumption and 45.02 billion liters from out-of-home consumption.
- By the end of 2027, out-of-home consumption volume of soft drinks is projected to account for 13% of the total, while spending is anticipated to constitute 44% of the total.
- The annual market segment growth for soft drinks is projected to reach a 4.15% CAGR from 2023 to 2027.
- The soft drinks market is expected to experience a volume growth of 2% by the end of 2024.
- The average revenue per capita for at-home consumption in 2024 is projected at USD 332.90, while per person revenue generated by the soft drinks segment in 2023 is expected to be USD 111.10.
- The average volume per person at home in the soft drinks market in 2024 is expected to be 139.90 liters, with an estimated 42.91 liters per person for 2023.
- About 75% of organizations in the food and beverages market plan substantial investments in artificial intelligence over the next three years.
- Approximately 48% of Americans report drinking at least one glass of soda per day.
- Deloitte states that artificial intelligence could reduce costs in the soft beverages market by 60% through effective predictive maintenance.
- Cans are the most popular packaging for soft drinks, holding about 55% of the market share in the United States.
- Males of all ages consume more soft drinks than females, with an average daily intake of about 825ml.
- The population between 12 years and 24 years consumes carbonated soft drinks at the highest rate.
Soft Drinks Sales Statistics
- Between 2020 to 2027, the sparkling water section is the rapidly growing category with non-alcoholic drinks, with a 12.35% CAGR.
- In 2021, the USS had around a per capita soft beverage consumption of 141 liters.
- Roughly 48% of the customers in the United Kingdom are making an effort to reduce their consumption of soft drinks because of health concerns.
- PET bottles account for almost 58.3% of the total packaging material used in soft beverages.
- The soft drinks market is valued at almost AUD 7 billion in Australia.
- The fruit drinks segment has almost 74.7% of the soft beverages industry share in India.
- In past years, soft beverage sales have been valued at almost 2.34 billion liters in Canada.
- Sugar taxes have reduced soft beverage sales by almost 10% in the regions of Mexico and Philadelphia.
- In 2021, soft drinks sales in the off-trade section were valued at almost USD 3.58 billion in the U.K.
- Diet Coke was the second-best-selling soft drink in the United States in 2021, with a sale of USD 5.89 billion.
- Between 2020 and 2025, the worldwide soft drinks market is predicted to decrease at a compound yearly growth rate of -1.23%.
- The Asia Pacific soft beverages market is projected to grow at a 3.22% CAGR from 2021 to 2028.
- The energy drinks sales had reached almost USD 11 billion before the pandemic in the United States.
- Bottled water sales have exceeded soda sales in the United States in recent years.
- Sales of carbonated soft beverages decreased before the pandemic, which is mainly due to shifts in customer preferences toward health-conscious options.
- The United States soft drink market is currently almost USD 178.8 billion.
Current Soft Drinks Revenue Statistics
- The median volume of each person at home in the soft beverages industry is projected to value at 37.66L in 2024.
- The Soft drinks industry is estimated to show consistent growth, at home of 1.3% in 2025.
- The volume of soft drinks combined is predicted to value 334.1 billion L in 2024.
- The volume of soft drinks out of the house is predicted to value 42.3 bn L in 2024.
- The soft drinks industry volume at home is predicted to value 291.8 bn L by 2024.
(Source: statista.com)
- In 2024, the median valuation per capita at home, of USD 67.26, will be created about the total population count.
- If we compare the data globally, the maximum revenue at home will be created in the United States at around USD 110 billion in 2024.
- Revenue at home is projected to grow yearly, with a CAGR of 6.10% between 2024 and 2028.
- In 2024, the revenue combined the value to USD 0.91 tn.
- In 2024, revenue outside of a home, which means revenue generated in hotels and parties, amounts to almost USD 386.90 billion.
- In 2024, the revenue generated at home by supermarkets and grocery stores in the Soft beverages industry will reach almost USD 521.20 billion.
India’s Soft Drinks Revenue Statistics
(Source: enterpriseappstoday.com)
- As the chart shows, soft beverages are in high demand compared to non-carbonated drinks, energy drinks, and sports drinks.
- By 2023, the revenue generated by the section of the soft drinks section in India is predicted to reach USD 8.85 billion, and by 2027 end, the yearly CAGR will be 5.39%.
- The cost generated for each person in 2023 was USD 6.23.
- The volume of out-of-home sales in the soft beverages sections is 4%, and total spending has increased to 22% by 2027.
- The demand for this section is predicted to be 7.82 billion liters by 2027, and demand growth will be 3.9% until 2024.
- According to Soft Drinks Sales Statistics, the median volume of each person in the soft beverages sections is predicted to be 4.89 liters in 2023.
- In the years from this, the soft beverages section has risen to more than 3% and is predicted to reach almost 4% of the revenue.
- In India, customers with a huge rate of revenue preferred soft drinks more than the other sections, standing at 40.2%, roughly reaching 50% of the total.
- The soft drinks share stands at 33.8% and 26.1% for the average-income and low-income customers independently.
- In India, “Maaza” is the best-selling carbonated soft drink of all time. It has an almost 29.7% share of the industry after Bisleri.
- As the report of 12,000 crores packed juice industry, 75% of the influenced by mango flavored drinks.
- In 2022, Maaza had a revenue of almost 2,826 crores as observing the post-COVID-19 situation.
- As the summer season approaches worldwide, Maaza’s cost is predicted to reach more than 4,500 to 5,000 crores in January 2024. Coca-Cola was the best-selling carbonated soft drink in 2023.
- In 2023, Coca-Cola had almost 71% of the industry’s share worldwide. Its net operating revenue was USD 11.97 billion in July 2023.
- Pepsi is the most demanded carbonated soft drinks brand in India, with an 8% market share.
- The industry share of Sprite is going to be 20% by 2025.
- At the time of the COVID-19 pandemic year, Coca-Cola had focused its policies on an online business to grow online sales and expand its digital marketing investment.
The United States Soft Drinks Sales Statistics
(Source: grandviewresearch.com)
- Soft drinks made up USD 297.5 billion of all the money made from drinks in the United States in 2022.
- Soft drinks alone brought in over USD 297 billion of the USD 447 billion total revenue from beverages that year.
- This makes soft drinks one of the rapidly increasing parts of the drink market. In fact, the industry grew by USD 200 million between 2018 and 2019.
- According to Soft Drinks Sales Statistics, bottled water also did well, making USD 1.2 billion in sales in 2019.
- One of the rapidly increasing soft drinks in 2019 was Coca-Cola Zero Sugar, which saw an 11.5% increase in retail cost and an 8% increase in volume.
- In the year 2022, the entire beverage market in the United States was worth USD 762.3 billion, with non-alcoholic beverages bringing in about USD 447.38 billion each year.
- PepsiCo is the top drinks industry in the United States, making around USD 66.415 billion annually.
- On the global scale, Anheuser-Busch InBev is the biggest beverage company.
- The alcoholic drinks market has seen significant growth, making USD 76,097 million more between 2006 and 2019.
- The overall drinks market is increasing at a rate of 1.7% annually, and it’s expected to reach over USD 1.691 billion by 2026.
- Beer is the biggest seller in the alcoholic drinks industry, making USD 109,028 million.
- Water is the most famous non-alcoholic drink in the United States, making up over half of all non-alcoholic beverage consumption.
- Half of the United States population drinks carbonated soft drinks daily, with children drinking them even more. However, those numbers have decreased since 2003.
- According to Soft Drinks Sales Statistics, non-Hispanic Black citizens of the United States drink the most sweetened drinks.
- Older Americans prefer coffee, while younger ones drink more water.
Important Soda Industry Statistics
- The data indicates that soft drink sales in the United States have been decreasing for 15 years in a row.
- This shows that people are changing their preferences and becoming more concerned about their health. However, the worldwide soft beverages industry is expected to grow to USD 388.4 billion by 2025, which means there are still growth opportunities.
- Around 38.87% of young Americans between 18 and 29 drink two to six cans of soda each week. This shows that young people are the biggest consumers of soda and drink it regularly.
(Reference: precedenceresearch.com)
- In 2020, the total cost of the United States soft beverages market was about USD 33.24 billion. This shows that even though sales are declining, the industry is still making a lot of money.
- The Coca-Cola Organization made over USD 37 billion in revenue in 2021, making it the top soft drink company in the world.
- PepsiCo had 20.3% of the U.S. soft drink market share in 2022, showing that it’s also a major player in the industry.
- According to Soft Drinks Sales Statistics, about 48% of the United States population drinks at least one glass of soda every day. This shows that soda is still a popular beverage choice for many people.
- In 2020, private-labelled soft beverages earned over USD 1.16 billion. This shows that there is a market for store-brand sodas, not just name brands like Coca-Cola and Pepsi.
- Diet sodas accounted for 20.4% of all soda sales in 2019. This shows that people are becoming more conscious of their calorie intake and are choosing diet options.
- Energy beverages are projected to grow the fastest in the next four years. This indicates that there is increasing demand for energy drinks compared to traditional sodas.
- Ready-to-drink tea is also predicted to increase at a CAGR of 7.3% between 2020 and 2027, which shows that people are turning to healthier beverage options.
- The soft beverages industry in APAC is predicted to reach USD 79.6 billion by 2025, which shows that there is potential for growth in the Asian market.
- According to Soft Drinks Sales Statistics, cans remain the most famous packaging for soft beverages in the U.S., holding over 55% of the industrial share. This shows that consumers prefer the convenience and portability of cans.
- Carbonated soft drinks are estimated to experience a count of CAGR of -1% between 2019 and 2024. This means that sales are expected to continue declining in the next few years.
- Profits in the ‘soft drinks’ section are predicted to reach USD 135,424 million in 2021. This indicates that the industry is still profitable despite declining sales.
AI in the Soft Drinks Industry Statistics
- According to the report on Diginomica, using Artificial Intelligence to obtain information can result in 3.5% to 4% yearly savings for many businesses, including those in the beverage industry.
- According to ABI research, by 2024, around 500,000 pallets will be moving through dark warehouses managed by Artificial Intelligence annually.
- According to Soft Drinks Sales Statistics, an enormous 89% of companies plan to embrace Artificial intelligence-generated supply chain and spend management in two years.
- The incorporation of Artificial intelligence in directory management has helped many organizations decrease excess directories by 20% to 50%.
- Deloitte states that artificial intelligence can decrease costs in the soft beverages market by 60% due to good predictive maintenance.
- According to the Microsoft report, Artificial Intelligence can decrease manufacturing defects in the soft beverages market by almost 50%.
- Coca-Cola experienced almost 27% growth in the consumer’s transaction volumes after implementing Artificial Intelligence.
- Roughly 45% of Artificial intelligence applications in the beverages and food market are focused on quality control.
- Almost 40% of Coca-Cola’s digital marketing revenue is stated to be spent on Artificial Intelligence initiatives.
- About 75% of the organizations in the beverages and food market plan to make a substantial investment in Artificial Intelligence in the subsequent three years.
- Artificial intelligence chatbots, which design personalized customer affiliations, are being posted by almost 80% of soft beverage manufacturers.
- According to a Market and Market report, the applications of Artificial Intelligence for anticipated maintenance in the drinks industry are predicted to increase to USD 633.1 million by 2024.
- Beverages PepsiCo uses Artificial Intelligence to plan ways for its 10,000 distribution trucks to save fuel and time serving.
- The Coca-Cola industry has almost 120 minor artificial intelligence estimating demands with 95% accuracy.
- Businesses and brands will probably spend almost USD 57.6 billion on artificial intelligence by 2022, according to Capgemini’s study.
- According to Statista, the worldwide Artificial Intelligence industry in the beverages and foods market is predicted to generate almost USD 118 million by 2027.
Conclusion
The worldwide soft drinks industry is a very competitive and profitable market, with North America accounting for a huge share of sales in 2020. While the industry has seen some decline because of the health consciousness among the customers, chances for revitalization and growth are plentiful. Organizations that can grasp the growing trends in taste preferences, alternative sweeteners, and renewables are likely to lead the pack.
Understanding the soft drinks sales statistics gives us the proper picture of the market shifts, and that enables us to estimate future trends and influence the direction of the market.
Pramod Pawar
Pramod Pawar brings over a decade of SEO expertise to his role as the co-founder of 11Press and Prudour Market Research firm. A B.E. IT graduate from Shivaji University, Pramod has honed his skills in analyzing and writing about statistics pertinent to technology and science. His deep understanding of digital strategies enhances the impactful insights he provides through his work. Outside of his professional endeavors, Pramod enjoys playing cricket and delving into books across various genres, enriching his knowledge and staying inspired. His diverse experiences and interests fuel his innovative approach to statistical research and content creation.
