Toyota Statistics By Revenue, Sales, Brand Value and Facts

Updated · Feb 14, 2025


TABLE OF CONTENTS
Introduction
Toyota Statistics: Toyota, the world’s largest automobile manufacturer, is a pioneer in production systems. Its annual production of approximately 10 million vehicles sets the benchmark for others to follow and underscores its leadership in the automotive industry. Since its founding in 1930, Toyota has leveraged the Japanese economic miracle in the 1960s to embark on a successful international expansion. Today, it is the largest company in Japan and the ninth largest in the world in terms of revenue.
The profound appeal Toyota generates internationally is a testament to its success in global markets. With the assistance of Toyota statistics, we will better understand Toyota’s growth.
Editor’s Choice
- Toyota is the world’s largest automobile manufacturer, producing 10 million vehicles annually.
- Toyota Corolla is the best-selling car model of all time, with over 50 million unit sales
- Toyota is the second highest-valued automotive brand worldwide, just behind Tesla
- Toyota is researching heavily on innovation, and it has allocated around 6.6% of its total revenue in 2023 to research and development, and it is planning to increase it to 20 billion USD by 2024
- Toyota has been slower in the adoption of electric vehicles; the EV accounted for 12% of total Toyota sales, and it plans to increase it to 13.4% by 2024.
You May Also Like To Read
- Lamborghini Statistics
- Li-Auto Statistics
- McLaren Statistics
- Mercedes-Benz Statistics
- Peugeot Statistics
- Porsche Statistics
- Ram Trucks Statistics
- Rolls-Royce Statistics
- Skoda Statistics
- Subaru Statistics
- Suzuki Statistics
- Tata Motors Statistics
- Tesla Statistics
- Vauxhall Statistics
- Volkswagen Statistics
- Volvo Statistics
Brand Value of Toyota
(Reference: statista.com)
- Toyota Statistics show that, Toyota is the second highest-valued brand worldwide, with a $30.24 billion market valuation. This valuation results from Toyota’s relentless focus on quality, innovation, and customer satisfaction, which have solidified its position as a trusted and respected brand in the automotive industry.
- The Japanese automotive company has an active segment in different categories, namely SUVs, crossovers, trucks, and motorcycles. While the adoption of electric vehicles has been slower, as per the experts from Toyota Statistics, one can expect the valuation to improve significantly, gradually bridging the gap between Tesla and Toyota.
Toyota Sales Worldwide By Region
(Reference: statista.com)
- As shown in the graph, Japan is the region with the highest growth, followed by North Korea, other Asian countries, and Europe.
- As of 2024, Japan has a revenue of 21,020.7 Japanese Yen.
(Reference: statista.com)
- As per Toyota Statistics, The total number of retail vehicles has steadily grown over the years. Although it reduced to 9.53 million in 2020 due to economic slowdowns due to COVID-19, it has gained a strong foothold and is expected to throttle rapidly.
- The revenue is expected to reach $20 billion by 2024
- Revenue will have an annual growth rate of 0.37%, resulting in a projected market volume of around $23 billion by 2028.
- Toyota Unit sales are expected to reach around 8 million in 2028
- Most revenue is expected to be generated from the United States, with $57,050 million in 2024
(Source: statista.com)
As shown in the graph based on Toyota statistics, the following can be inferred
- Toyota witnessed a steep drop in sales in 2020 owing to COVID
- It witnessed a strong recovery in 2021, with 7.3 million units.
- Till 2024, the sales are expected to reach 7.8 units
- It is predicted that by the maximum, Toyota’s sales will reach 7.9 by the end of 2028
Vehicle Sales in Europe
(Source: statista.com)
- It can be inferred that overall sales in Europe reduced significantly in 2021 due to COVID-19 and have been steadily increasing, and it is expected to reach pre-COVID levels around 2028.
- According to Toyota Statistics, sales are expected to increase steadily, with 205 billion in the small car and SUV segment.
- Revenue of Toyota is expected to reach $19 billion in 2024
- Revenue has shown an annual decline in CAGR from 2024 2028 to -1.22% leading to a project market of $18 billion by 2028
(Source: statista.com)
- The reliance on fuel-based cars has been reduced, and this trend is expected to continue with the gradual adoption of electric vehicles.
You May Also Like To Read
- Ferrari Statistics
- Fiat Statistics
- Ford Statistics
- General Motors Statistics
- Honda Statistics
- Hyundai Statistics
- Infiniti Statistics
- Isuzu Statistics
- Jaguar Statistics
- Jeep Statistics
- Kia Statistics
Vehicle Sales in Asia
(Source: statista.com)
- Asia has always remained a significant contributor to overall sales.
- Sales have increased to unprecedented levels since 2020, with medium cars being the dominant segment.
- Revenue of Toyota is expected to reach $116 billion in 2024
- Annual CAGR between 2024 – 2028 is expected to be 0.77%
- As of 2028, Toyota Unit sales will be around 4600k.
(Source: statista.com)
- Compared to Europe, the adoption of electric vehicles has been slower even till 2028.
- Petrol is expected to have almost a 50% share in the entire market segment.
Vehicle Sales in America
(Source: statista.com)
- The revenue of Toyota is predicted to be $78 billion by 2024
- CAGR (2024 – 2028) will show a decrease of -0.36%, which would result in a projected market volume of $77 billion by 2028
- Toyota unit sales are expected to reach around 2400k vehicles in 2028
- As per Toyota statistics, US sales of Toyota vehicles witnessed a sharp drop of 1616k vehicles in 2020 and have recovered to 1856.2k units in 2021.
- The sales are expected to reach 1719.5k units by 2028.
Best Selling Cars
Toyota Statistics show that Toyota Corolla is the best-selling car model worldwide, with over 50 million units sold as of 2021.
(Source: statista.com)
- If one glances at the sales of passenger cars worldwide in 2023.
- In that case, it is visible that the Telsa Model Y is the highest selling at 1.15 million, with the Toyota Corolla being the closest second at 1.13 million.
List of Toyota Vehicles
Former Toyota Production Vehicles
Name | Comment | Year |
Toyota 1/X |
2007 | |
Toyota-28 | 28-foot fiberglass boat partnered with Yanmar, entered production as the Ponam-28V |
2016 |
Toyota 4500GT |
Entered production as the Lexus SC400 | 1989 |
Toyota 86 Shooting Brake | Sports wagon based on the 86 |
2016 |
Toyota 86 Tomica Concept | Toyota 86 patrol car made to replicate a Tomica 86 | 2015 |
Toyota A-BAT | 2008 | |
Toyota A1 | Entered production as the AA | 1935 |
Toyota Airport Limousine (1961) | Based on the Crown | 1961 |
Toyota Airport Limousine (1977) | Based on the Crown | 1977 |
Toyota Alessandro Volta | 2004 | |
Toyota APM | Made specially for the 2020 Olympics | 2020 |
Toyota ASV | Retrospectively renamed the ASV-1 | 1995 |
Toyota ASV-2 | 2000 | |
Toyota ASV-3 | 2002 | |
Toyota Aurion Sports Concept | Based on the Camry | 2006 |
Toyota Avalon (concept) | 1991 | |
Toyota AXV | 1985 | |
Toyota AXV-II | Entered production as the Sera | 1987 |
Toyota AXV-III | 1991 | |
Toyota AXV-IV | 1991 | |
Toyota AXV-V | 1993 | |
Toyota Aygo Crazy | 2008 | |
Toyota bZ FlexSpace | 2023 | |
Toyota bZ Sport Crossover | 2023 | |
Toyota CAL-1 | 1977 | |
Toyota Camatte | Electric vehicles with customisable body panels to teach children how cars function | 2012 |
Toyota Camatte57s | Cycle wheel roadster body for the Camatte | 2013 |
Toyota Camatte57s Sport | Closed-wheel roadster body for the Camatte | 2013 |
Toyota Camatte57s Sport LED | Camatte57s with LEDs covering the bonnet | 2014 |
Toyota Camatte Daichi | Closed roof off-road style body for the Camatte | 2012 |
Toyota Camatte Hajime | Jeep-style body for the Camatte | 2015 |
Toyota Camatte Petta | Roadster body for the Camatte | 2017 |
Toyota Camatte Setsuna | Wooden cycle wheel roadster body for the Camatte | 2016 |
Toyota Camatte Sora | Closed roof cycle wheel style body for the Camatte | 2012 |
Toyota Camatte Takumi | Lotus 7 style body for the Camatte | 2012 |
Toyota Camp Mate | Expanding campervan, based on the TownAce | 1989 |
Toyota Camry CNG Hybrid | Based on the Camry Hybrid | 2008 |
Toyota Camry TS-01 | Based on the Camry | 2005 |
cc | 2002 | |
Toyota Celica Cruising Deck | Based on the seventh-generation Celica | 1999 |
Toyota Celica Ultimate Concept | Seventh-generation Celica-based road racer | 2000 |
Toyota Celica XYR | Entered production as the seventh-generation Celica | 1999 |
Toyota Century GT45 | With GT45 gas turbine engine | 1971 |
Toyota C-HR concept | Entered production as the C-HR | 2014 |
Toyota Commuter | 1970 | |
Toyota Concept-i | 2017 | |
Toyota Concept-i Ride | City car optimized for drivers with wheelchairs | 2017 |
Toyota Concept-i Walk | 3-wheeled motorized scooter | 2017 |
Toyota Corona 1500S Convertible | 1963 | |
Toyota Corona 1900S Sporty Sedan | Entered production as the RT30L Corona | 1963 |
Toyota Corona Sports Coupe | 1963 | |
Toyota Corolla Furia | 2013 | |
Toyota Crown Convertible | Based on the Crown 1900 | 1963 |
Toyota Crown Majesta EV | Based on the Crown Majesta | 1993 |
Toyota CQ-1 | Based on the TownAce | 1983 |
Toyota CS&S | 2003 | |
Toyota CX-80 | Also shown as the FCX-80 | 1979 |
Toyota C+pod | Based on the Toyota Ultra-Compact BEV | 2019 |
Toyota D-4D 180 Clean Power Concept Car | Demonstrated new D-4D diesel engine | 2004 |
Toyota Dear Qin | 2012 | |
Fiji | Update of the Fun-vii | 2012 |
Toyota DMT | 2001 | |
Toyota Dream Car | 1964 | |
Toyota Dream Car Model | 1963 | |
Toyota DV-1 | 1981 | |
Toyota e-Palette | Automated battery-electric minibus | 2018 |
Toyota E-Racer | Race car simulator | 2019 |
Toyota EA | Based on the DKW F-7 | 1938 |
Toyota EB | 1938 | |
Toyota Electronics Car | Based on the Corona | 1970 |
Toyota Endo | 2005 | |
Toyota EPU | 4-door pickup truck | 2023 |
Toyota ES3 | 2001 | |
Toyota ESV-2 | Second version | 1972 |
Toyota ESV | Final version | 1973 |
Toyota EV2 | Small electric vehicle | 1973 |
Toyota EV-30 | 1987 | |
Toyota EV Prototype | Based on the iQ | 2011 |
Toyota EX-I | 1969 | |
Toyota EX-II | 1969 | |
Toyota EX-III | 1969 | |
Toyota EX-7 | Based on the Toyota 7 | 1970 |
Toyota EX-11 | Entered production as the Soarer | 1981 |
Toyota Experimental Aluminum Car | 1977 | |
Toyota Extreme Sienna | Sienna with wooden floors and controlled by an iPad | 2016 |
Toyota F101 | 1973 | |
Toyota F110 | 1977 | |
Toyota F120 | 1981 | |
Toyota F3R | 2006 | |
Toyota Family Wagon | Based on the LiteAce | 1979 |
Toyota FCEV | Fuel cell vehicle using methanol | 1997 |
Toyota Hilux FCEV concept | Fuel cell vehicle based on the Hilux | 2023 |
Toyota FCHV | Series of fuel-cell hybrid vehicles based on the Highlander | 1997 |
Toyota FCHV-1 | First FCHV | 1997 |
Toyota FCHV-2 | Second FCHV | 1999 |
Toyota FCHV-3 | Third FCHV | 2001 |
Toyota FCHV-4 | Fourth FCHV | 2002 |
Toyota FCHV-adv | Fifth FCHV | 2008 |
Toyota FCV | Fuel cell hybrid vehicle | 2013 |
Toyota FCV-R | Fuel cell hybrid vehicle entered production as the Toyota Mirai | 2011 |
Toyota FCV Plus | Fuel cell hybrid vehicle | 2015 |
Toyota FCX-80 | Also shown as the CX-80 | 1979 |
Toyota Fine-Comfort Ride | 2017 | |
Toyota Fine-N | 2003 | |
Toyota Fine-S | 2003 | |
Toyota Fine-T | Called the Fine-X in America | 2005 |
Toyota Fine-X | Called the Fine-T in Japan and Europe | 2005 |
Toyota FLV | Also shown as the Lexus FLV | 1995 |
Toyota FSC | Entered production as the Mark X ZiO | 2005 |
Toyota FT-1 | Inspired the Toyota Supra (J29/DB) | 2014 |
Toyota FT-1 Graphite Concept | 2014 | |
Toyota FT-1 Vision Gran Turismo | 2014 | |
Toyota FT-3e | 5-door SUV | 2023 |
Toyota FT-4X | 2017 | |
Toyota FT-86 | Entered production as the 86 | 2009 |
Toyota FT-86 G Sports | 2010 | |
Toyota FT-86 II | 2011 | |
Toyota FT-AC | Future Toyota Adventure Concept – Hybrid Off-Roader | 2017 |
Toyota FT-Bh | 2012 | |
Toyota FT-CH | 2010 | |
Toyota FT-EV | Based on the iQ | 2009 |
Toyota FT-Se | 2-door coupe | 2023 |
Toyota FT-EV II | Based on the iQ | 2009 |
Toyota FT-EV III | Based on the iQ | 2011 |
Toyota FT-HS | 2007 | |
Toyota FT-MV | Entered production as the second-generation Alphard | 2007 |
Toyota FT-SX | Entered production as the Venza | 2005 |
Toyota FTX | Entered production as the second generation Tundra | 2004 |
Toyota Fun | Based on the Camry | 2017 |
Toyota Fun Runner | Based on the 4Runner | 1991 |
Toyota Fun Runner II | Based on the 4Runner | 1995 |
Toyota Funcargo | 1997 | |
Toyota Funcoupe | 1997 | |
Toyota Funtime | 1997 | |
Toyota Fun-vii | Updated as the diji | 2011 |
Toyota Furia | 2013 | |
Toyota FX-1 | 1983 | |
Toyota FXS | 2001 | |
Toyota FXV | 1985 | |
Toyota FXV-II | 1987 | |
Toyota FV | 2014 | |
Toyota FV2 | 2013 | |
Toyota Global Hiace Bev Concept | BEV Van | 2023 |
Toyota GR HV | 2017 | |
Toyota GR Super Sport Concept | 2018 | |
Toyota GR Supra GT4 Concept | Race car based on the Supra | 2019 |
Toyota GR Supra Racing Concept | Precursor to the Supra (J29/DB) | 2018 |
Toyota GRMN Sports Hybrid Concept | Based on the MR2 | 2010 |
Toyota GRMN Sports Hybrid Concept II | Based on the MR2 | 2011 |
Toyota GTV | Based on the Carina | 1987 |
Toyota HC-CV | Based on the Camry Hybrid | 2009 |
Toyota Hi-CT | 2007 | |
Toyota Hilux Bruiser | Looks like a Tamiya radio control car | 2017 |
Toyota Hilux RM-4D | 1979 | |
Toyota HV-M4 | 1999 | |
Toyota Hybrid Electric Bus | Based on the Coaster | 1995 |
Toyota Hybrid X | 2007 | |
Toyota i-foot | A 2-footed robot | 2004 |
Toyota Kayoibako | EV van | 2023 |
Toyota Kijang Innova EV Concept | Battery electric version of the Kijang Innova | 2022 |
Toyota Insect | 1-seater concept; based on how an insect flies freely | 2011 |
Toyota IMV 0 | Also shown as the Toyota Next Generation Tamaraw Concept and the Toyota Rangga Concept. Entered production as the Toyota Hilux Champ. | 2023 |
Toyota i-REAL | 2007 | |
Toyota i-Road | 3-wheeler | 2013 |
Toyota i-swing | 2005 | |
Toyota i-TRIL | 2017 | |
Toyota i-unit | 2005 | |
Toyota iiMo | Update of the Fun-vii / diji | 2012 |
Scion iQ Concept / Toyota iQ Sport | Based on the iQ | 2009 |
Toyota JPN Taxi Concept | Entered production as the JPN Taxi | 2013 |
Toyota JUU | Motorised wheelchair | 2023 |
Toyota KIKAI Concept | 2015 | |
Toyota Land Cruiser FJ45 Concept | 2003 | |
Toyota Land Cruiser Se | Monocoque-based three-row battery electric concept SUV | 2023 |
Toyota Land Hopper | Electric mobility scooter | 2023 |
Toyota Land Speed Cruiser | 355 km/h (220 mph) Land Cruiser with twin turbo 5.7 litre V8 | 2016 |
Toyota LC 500 | Based on the Lexus LC 500 | 2020 |
Toyota LQ Concept | 2019 | |
Toyota Marinetta | Trailer | 1971 |
Toyota Marinetta 10 | Trailer | 1973 |
Toyota Marine Cruiser | Based on the Land Cruiser | 1973 |
Toyota Matrix Sport | Based on the first generation Matrix | 2002 |
Toyota ME.WE | 2013 | |
Toyota MH20 | Motor home based on a small bus | 1972 |
Toyota MOB | Electric open-top race car using organic materials | 2010 |
Toyota Moguls | 1995 | |
Toyota Motor Triathlon Race Car | 2004 | |
Toyota MP-1 | 1975 | |
Toyota MP20 | Multi-purpose vehicle based on a small bus | 1972 |
Toyota MR2 Concept | Made in partnership with Porsche | 2020 |
Toyota MR2 Group B Prototype | MR2 based Group B race car | 1987 |
Toyota MR2 Street Affair | Based on the MR2 | 2002 |
Toyota MRJ | 1995 | |
Toyota MR-S | Entered production as the third-generation MR2 | 1997 |
Toyota Moving-E | 2019 | |
Toyota NC250 | Compact luxury RWD car | 1997 |
Toyota NCSV | 1999 | |
Toyota NEO Steer | Used motorcycle handler bar | 2023 |
Toyota NEW | 1997 | |
Toyota Next Generation Tamaraw Concept | Also shown as the Toyota IMV 0 and the Toyota Rangga Concept. Entered production as the Toyota Hilux Champ. | 2023 |
Toyota NLSV | 2003 | |
Toyota Noah MU Concept | 2018 | |
Toyota NS4 | 2012 | |
Toyota Open Deck | Based on the bB | 1999 |
Toyota Palette | 1983 | |
Toyota PieAce | A convertible HiAce with built-in pie oven — an April Fools’ Day joke press release by Toyota Australia[1] | 2019 |
Toyota PM | 2003 | |
Toyota Pod | 2001 | |
Toyota Prius | 1995 | |
Toyota Prius c Concept | 2011 | |
Toyota Prius Custom Plus Concept | 2010 | |
Toyota Prius G | Prius modified to do 1g on a skidpad | 2016 |
Toyota Prius Plug-in Hybrid | 2010 | |
Toyota Prius PHV | 2011 | |
Toyota Prius+ | 2011 | |
Toyota Project Go | 2002 | |
Toyota Project Portal | A fuel cell truck based on the Kenworth T660 | 2017 |
Toyota Project Portal 2.0 | A fuel cell truck based on the Kenworth T680 | 2018 |
Toyota Publica Sports | Entered production as the Sports 800 | 1962 |
Toyota Rangga Concept | Also shown as the Toyota IMV 0 and the Toyota Next Generation Tamaraw Concept. Entered production as the Toyota Hilux Champ. | 2023 |
Toyota RAV-Four | Entered production as the RAV4 | 1989 |
Toyota RAV4 Adventure | RAV4 emphasising 4WD ruggedness | 2013 |
Toyota RAV4 Premium | RAV4 emphasising luxury | 2013 |
Toyota Retro Cruiser | Widened FJ40 body on UZJ100 chassis | 1999 |
Toyota Rhombus | 2019 | |
Toyota RiN | 2007 | |
Toyota RSC | Based on the RAV4 | 2001 |
Toyota Rugged Youth Utility | Entered production as the FJ Cruiser | 2003 |
Toyota RV-1 | 1971 | |
Toyota RV-2 | 1972 | |
Toyota HiLux RV-3 | Based on HiLux | 1980 |
Toyota RV-5 | Entered production as the AL20 Tercel 4WD | 1981 |
Toyota S-FR | 2015 | |
Toyota S-FR Racing Concept | 2016 | |
Toyota Setsuna | Wooden composite with open top | 2016 |
Toyota Soarer Aero Cabin | Soarer with a retractable roof | 1987 |
Toyota Solara Concept | Entered production as the Camry Solara | 1998 |
Toyota Sonic Emotion C-HR Concept | Based on the C-HR | 2018 |
Toyota Space mobility | Moon buggy | 2023 |
Toyota Sportivo Coupe | 2004 | |
Toyota Sports | 1957 | |
Toyota Sports 800 Gas Turbine Hybrid | Sports 800 converted to gas turbine hybrid | 1979 |
Toyota Sports X | 1961 | |
Toyota Sports EV | Sports 800 converted to single electric motor | 2010 |
Toyota Sports EV Twin | Sports 800 converted to twin electric motors | 2011 |
Toyota SC | Based on the SB | 1948 |
Toyota SU-HV1 | Entered production as the second generation Lexus RX | 2003 |
Toyota Super AWD | Made with Subaru, marketed as the Subaru Super AWD | 2021 |
Toyota Supra 4×4 | Rally version of the Supra | 2020 |
Toyota Supra Lexus | Also called Toyota Supra “Lexus” | 2020 |
Toyota SV-1 | Entered production as the Celica liftback | 1973 |
Toyota SV-2 | Entered production as the Supra Mk II | 1981 |
Toyota SV-3 | Entered production as the MR2 | 1983 |
Toyota TAC3 | 3-seat 4WD + trailer | 1983 |
Toyota Tacoma Back To The Future Concept | Tacoma styled in the manner of the Hilux used in the 1985 film | 2015 |
Toyota Tacoma X-Runner 2023 Concept | Tacoma with Tundra engine, drivetrain and suspension | 2023 |
Toyota TE-Spyder 800 | Third gen MR2 spyder chassis with Prius drivetrain and 1NZ-FE engine | 2014 |
Toyota TES-ERA EV | 2012 | |
Toyota Town Spider System | Electric commuter | 1973 |
Toyota Tj Cruiser | Based on the FJ Cruiser | 2017 |
Toyota TownAce Van EV | Based on the TownAce | 1991 |
Toyota T Sports | 2010 | |
Toyota U2 | Urban Utility vehicle | 2014 |
Toyota Urban Cruiser Concept | Urban Cruiser Concept | 2006 |
Toyota Urban SUV Concept | 2023 | |
Toyota UUV | Urban Utility Vehicle | 2002 |
Toyota UUV | Ultimate Urban Vehicle. Modified Sienna body on a Tacoma chassis | 2015 |
Toyota Vellfire Spacious Lounge Concept | Based on the Toyota Vellfire | 2023 |
Toyota VM180 | 2001 | |
Toyota Winglet | 2008 | |
Toyopet X | Based on the RS30 Crown | 1961 |
uBox | Electric minivan | 2016 |
Ultra-compact BEV Concept Model for business | Based on the Toyota Ultra-Compact BEV | 2019 |
Toyota X-Runner | Coupé utility based on the Avalon | 2003 |
Toyota XTREME Corolla | 2-door sports coupe based on a 4-door Toyota Corolla | 2016 |
Toyota X-Van Gear Concept | Van | 2023 |
Toyota Yaris Adventure | A Yaris subcompact pickup truck — an April Fools’ Day joke press release by Toyota USA | 2019 |
Toyota Yaris Cabrio Concept | Toyota Vitz (XP10) | 2000 |
Toyota Yaris Legian | 2-door convertible based on Toyota Yaris (XP150) | 2015 |
Toyota YunDong ShuangQing | China-only hybrid concept | 2012 |
(Source: wikipedia.org)
Current Concept Vehicles
Cars
- Toyota 4Runner
- Toyota Avalon
- Toyota Camry
- Toyota Corolla
- Toyota Prius
- Toyota Supra
- Toyota Yaris
Crossovers and SUVs
- Toyota C-HR
- Toyota Fortuner
- Toyota Highlander
- Toyota Land Cruiser
- Toyota RAV4
- Toyota Sequoia
- Toyota Sienna
- Toyota Venza
Pickup Trucks
- Toyota Hilux
- Toyota Tacoma
- Toyota Tundra
Past Vehicles
Cars
- Toyota Celica
- Toyota Corona
- Toyota Cressida
- Toyota MR2
- Toyota Solara
- Toyota Starlet
- Toyota Tercel
Crossovers and SUVs
- Toyota FJ Cruiser
- Toyota Urban Cruiser
Pickup Trucks
- Toyota Stout
You May Also Like To Read
- Audi Statistics
- Alfa Romeo Statistics
- Aston Martin Statistics
- Bentley Statistics
- BMW Statistics
- Bugatti Statistics
- Chevrolet Statistics
- Citroën Statistics
- Daihatsu Statistics
Toyota Analysis
- As a market researcher, it is essential to analyze Toyota’s recent performance as it is one of the world’s leading automotive manufacturers. Toyota statistics for 2023 and 2024 provide valuable insights into the company’s market position and growth trajectory.
- In 2023, Toyota reported a remarkable revenue of $287 billion US dollars, marking a 5% increase from the previous year. The company’s global market share in 2023 stood at 10%, showcasing its dominant position in the automotive industry. Looking ahead to 2024, Toyota aims to sustain its growth momentum. The company has set a revenue target of $300 billion US dollars, expecting a 4.5% increase compared to 2023. Toyota’s market share is projected to rise slightly to 10.2% in 2024, supported by strategic initiatives and new product launches.
- While referring to Toyota statistics in terms of sales, Toyota sold 9.5 million vehicles worldwide in 2023. This figure is anticipated to grow to 9.7 million cars in 2024, reflecting a growth rate of about 2.1%. This growth is driven by Toyota’s strong focus on hybrid and electric vehicles (EVs) and their commitment to sustainability. Toyota’s electric vehicle sales in 2023 reached 1.1 million units, accounting for approximately 11.6% of their total vehicle sales. For 2024, the company aims to increase its EV sales to 1.3 million units, representing around 13.4% of its projected total sales. This growth aligns with Toyota’s strategy to expand its eco-friendly vehicle lineup and reduce carbon emissions.
- In 2023, Toyota allocated $19 billion US dollars for research and development (R&D), representing about 6.6% of their total revenue. For 2024, Toyota plans to increase its R&D expenditure to $20 billion US dollars, maintaining a similar percentage of its projected revenue. This ongoing investment highlights Toyota’s dedication to innovation and developing new technologies.
- Toyota’s regional market performance in 2023 demonstrated its substantial presence in Asia, where it held a market share of 15%. In 2024, the company aims to increase this share to 15.3%, driven by new model introductions and enhanced market strategies. In North America, Toyota’s market share was 12% in 2023, with plans to grow it to 12.2% in 2024.
- In summary, Toyota’s statistics for 2023 and 2024 emphasize the company’s financial and market strategies focused on growth, innovation, and sustainability. The company’s commitment to increasing its electric vehicle offerings and maintaining robust R&D investments positions it well for continued success in the automotive industry.
Conclusion
Toyota Statistics show that Toyota’s position as a global automotive leader is fueled by its well-established production capabilities, strong brand value, and consistent commitment to innovation. By glancing at Toyota’s statistics, one can understand the cautious but accelerating approach towards their aim to transition towards becoming an EV powerhouse in the coming years. The evergreen popularity of models such as the Toyota Corolla reflects the company’s continued success and its appeal to meet customer requirements.
As the automotive industry focuses on environmental sustainability, Toyota is expected to remain at the forefront of navigating toward future challenges and thus maintain its dominant position in the automobile industry.

Barry Elad is a tech enthusiast passionate about exploring various technology topics. He collects key statistics and facts to make tech easier to understand. Barry focuses on software and its benefits for everyday life. In his free time, he enjoys creating healthy recipes, practicing yoga, meditating, and walking in nature with his child. Barry's mission is to simplify complex tech information for everyone.