Xbox Statistics By Sales, Revenue, Market Share and Most Popular Broadcasts

Introduction

Xbox statistics: Over the last two decades, the Xbox brand has become a significant player in the gaming industry worldwide. In Microsoft, Xbox made the first entry into the world of console electronic gaming, impacting many people’s lives worldwide. To date, Microsoft has launched four consoles of video games such as Xbox 60, Xbox One, Xbox Series X, and Xbox Series S.

This Xbox article includes different effective statistics and current trends from several aspects; those will guide you to understand the topic better if you consider investing in the market by the end of 2024.

Editor’s choice

• It is estimated that the total number of Xbox users will be 100 million gamers by 2024.
• The gaming market share of the Xbox console will be 96.87% in 2023.
• Worldwide shipment of Xbox Series X/S recorded over 21 million units’ shipment.
• The global sales of Xbox 360 will be up to $85.8 million in 2023.
• On the other side, the sales of Xbox gaming software have reached up to $8.57 billion.
• Microsoft’s gaming revenue is around $15.47 billion
• As of July 2023, Microsoft’s Xbox One was sold up to 58 million units, holding a large portion of the market share resulting in 22.5%.
• Xbox Statistics further states that revenue earned by Microsoft’s Xbox gaming subscription was $1.5 billion in Q3 of 2023.
• In this nation, male players dominate the Xbox gaming segment with over 68% in 2024.
• In February 2024, Microsoft’s best-selling video game console was the Xbox 360 with almost 85.73 million units shipped.

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About Xbox

Xbox is a video gaming brand launched by Microsoft’s gaming division in November 2001 in the United States of America. This brand comprises home video game consoles, the streaming service Xbox Cloud Gaming, Xbox network, and Xbox Game Pass.

Facts About Xbox

• For the first time, the concept of Xbox was conceived in 1998, and within the next two years Xbox was launched in the market; the first Xbox earned $299 when launched.
• The original Xbox controller was designed by co-founder Bill Gates.
• Xbox Statistics states that Microsoft’s most sold-out gaming consoles are Xbox Series X and Series S.

(Source: statcdn.com)

• In the last 20 years, the most successful Xbox game shipments of Halo 2 were 8 million units.
• Other best-selling games Xbox games shipments are Halo: Combat Evolved (5 million), Tom Clancy’s Splinter Cell (3.02 million), Fable (3 million), The Elder Scrolls III: Morrowind (2.86 million), GTA3 and GTA Vice City Double pack (2.49 million), need for speed underground 2 (2.28 million), and Stars Wars: Knights of the old republic (2.19 million).

General Statistics

• In the United States, the annual income of 70% of Xbox owners earned around $50,000 in 2023.
• From 2023 to 2024, Microsoft has launched more than 100 Xbox games.
• Microsoft gaming CEO Phil Spencer confirmed that in 2024, Xbox users can play an entire catalog of games in the cloud.
• As per Xbox Statistics records, revenue from Xbox’s content and services increased by 3% in 2023.
• During the same period, the hardware revenue of Xbox was reduced by 30% Y-o-Y.
• Total website visits to xbox.com in February 2024 recorded 60.1 million views, which increased by 3% from last month with a bounce rate of 48.54%.
• Around 32% of gamers have claimed that they subscribed to Xbox Game Pass in May 2023, in the United States.
• More than 20 million people have played games by using Xbox Cloud Gaming by 2023 end.

Xbox Gaming Quarterly Revenues

(Reference: tweaktown.com)

• Total revenue generated by Xbox gaming in Q1 of 2023 was $3.610 billion.
• Subsequent quarterly revenue in 2023 are Q2 ($4,760 billion), and Q3 ($3.607 billion)

Xbox Statistics By Sales

(Reference: statista.com)

• Microsoft’s best-selling video game console is Xbox 360, with almost 85.73 million units shipped in February 2024.
• Furthermore, other Microsoft video game console sales worldwide are Xbox One (57.96 million units), Xbox Series X/S (27.68 million units), and Xbox (24.65 million units)

Xbox Statistics By Sales Revenue

(Reference: demandsage.com)

• In 2023, revenue accounted for by Xbox’s content and services has increased by 3%.
• The Xbox sales revenue recorded $8,549.9 million, which has increased from last Year.
• Expected Xbox sales revenue will increase in coming years, such as in 2024 ($8,667.6 million) and 2025 ($8,566.6 million).

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Xbox Console Operating Systems By Market Share

(Reference: demandsage.com)

• In September 2023, the Xbox console’s operating system held the largest share, with 96.87%.
• Other monthly shares of the Xbox operating system in 2023, such as August (96.96%), July (96.82%), June (97.66%), May (97.09%), April (15.55%), March (14.85%), February (13.89%), and January (14.76%).

Xbox Market Share By Region

• According to Xbox Statistics, the market share of the Xbox console operating system will be 99.04% in the United States by Q3 of 2023.
• In other regions, Xbox’s market share is South America (71.27%), Oceania (59.89%), Europe (59.8%), Africa (51.83%), and Asia (33.55%).

Xbox Statistics By Content and Services Revenue

(Reference: statista.com)

• Revenue generated by the development of Xbox content and services in the 1^st quarter of 2023 resulted in a 3% loss year over Year.
• In 2023, the subsequent quarterly revenue accounted for Q2 (-12%), Q3 (3%), and Q4 (5%).
• In 2024, revenues of Microsoft’s Xbox content and services segment are expected to reach higher growth rates, such as Q1 (13%) and Q2 (61%).

Most Popular Xbox Series X/S Games Based on Monthly Active Users

(Source: statista.com)

• A report published by Statista in May 2023 states that Fortnite, a battle royale favorite, is the most popular game on the Xbox Series S and Xbox Series X consoles. It secured first place worldwide.
• The next leading Xbox Series X/S games based on monthly active users (MAU) by ranks are 2^nd (Call of Duty), 3^rd (Grand Theft Auto V), 4^th (Minecraft), 5^th (Redfall), 6^th (ROBLOX), 7^th (Tom Clancy’s Rainbow Six: Siege), 8^th (Apex Legends), 9^th (FIFA 23), and 10^th (Rocket League).

Xbox Developers Direct By Most Popular Broadcasts

(Source: escharts.com)

• Xbox Statistics shows that official broadcasts directly featured on YouTube and Twitch channels resulted in 101.3 K and 23.4 K viewers respectively, on 18^th January 2024.
• Other popular broadcast channels based on peak viewers are IGN (54.5K), Bethesda (20.5 K), and Flow Games (17.5 K).

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Xbox Statistics By Users

• In the United States, male players will dominate the Xbox gaming segment with 68% and females with 32% in 2024.
• Approximately 36% of Xbox players are in the 18- —to 34-year-old age group, mainly from America, Europe, and China.
• Based on ethnicity, the maximum number of Xbox owners are white, with a 55% share.
• The other owners’ shares are African American (20%), Hispanic (18%), and Asian (5%).

(Source: techreport.com)

• In 2023, Xbox’s highest user share was male (58%) and female (42%).
• Xbox users share by age groups are 25 to 34 years (28%), 25 to 44 years (23%), 18 to 24 years (18%), 45 to 54 years (15%), 13 to 17 years (10%), and 55 to 65 years (6%).
• Based on household income by Xbox user shares are $50,000-74,999 (21%), $75,000-$99,999 (21%), $100,000-149,999 (14%), $35,000-49,999 (10%), $25,000-$34,999 (8%), $150,000 or more (8%), $15,000-$24,999 (5%), and under $15,000 (7%).

Xbox One Lifetime Statistics Unit Sales By Country

(Reference: statista.com)

• According to Xbox Statistics, lifetime unit sales of Xbox One consoles reached above 33 million in North America by September 2023.
• Furthermore, Xbox sales in other regions are Europe (14.86 million), Japan (0.12 million), and the rest of the world (10.02 million).

Xbox Statistics By Software Sales

(Reference: statista.com)

• Worldwide Xbox gaming sales revenues in 2023 were $3,061 million from retail software and $5,489 million from online revenue.
• In 2024, expected sales of Xbox gaming software are retail software revenue ($ 2,964 million) and online revenue ($5,703 million).
• Whereas in 2025, retail software revenue ($ 2,649 million) and online revenue ($5,917 million).

By Hardware Sales (2015 to 2023)

• In the 3^rd and 4^th quarters of 2023, sales of Xbox hardware decreased by 30% and 13%, respectively, from last Year.
• By 3^rd July 2023, the total hardware shipment of the Xbox series had reached 21 million units.

(Source: tweaktown.com)

• From the above graph analyses, the revenue accounted for by Xbox hardware in the 1^st quarter of 2023 resulted in $813 million.
• Meanwhile, other quarterly revenue earnings are $1,381 million in 2^nd quarter and $508 million in the 3^rd

Xbox Games Showcase and Starfield Direct Viewership

 (Source: escharts.com)

• According to Xbox Games statistics in 2023, peak viewers and average viewers of Xbox Games Showcase and Starfield Direct reached 2.3 million (4%), and 1.9 million (9%) respectively.
• The video game conference took 3.9 hours.

Xbox Games Statistics By Chat Analysis

 (Source: escharts.com)

• According to Xbox games chat statistics, the total number of messages was approximately 2.2 million, with 249K active chatters in 2023.
• Twitch’s highest audience interaction came from the Spanish steamer Baity Bait with a 37.3% interaction rate.
• Furthermore, Xbox Statistics say that other streamers by engagement rates are JVindahouse (35.2%), GigaBoost (29.4%), Anderson JH (28%), and Erispheria (23.4%).

Popular Comparison of Different Xbox

(Source: bestbuy.com)

• Specifications of the Xbox One S are Teraflops (1.4), CPU speed (1.75 GHz), RAM (8 GB), and Resolution (1080P and 4K).
• Specifications of Xbox One X are Teraflops (6), CPU speed (2.35 GHz), RAM (1 TB), and Resolution (4K).
• The specifications of Xbox Series X are Teraflops (12), CPU speed (3.8 GHz), RAM (1 TB NV Me SSD), and Resolution (up to 8K).

By County-Wise Website Traffic

(Source: similarweb.com)

• As of February 2023, the United States of America had 17.16% of total traffic on xbox.com, but it recorded a decrease in total website visitors by 13.25%.
• In the same duration, other countries recorded the following contribution in total traffic: Japan = 12.47% (+250.7%), Brazil = 7.06% (-17.09%), Germany = 5.58% (+64.89%), France = 3.78% (+27.82%).
• Other countries collectively made around 53.94% of visitor share in xbox.com.

By Device

(Reference: semrush.com)

• On xbox.com, the total traffic share from desktop and mobile is 36.43% visits and 63.57% visits in February 2023.
• The United States of America has 53.3 million users; 33.07% out of these, 34.95% share on desktop, and 65.05% share on mobile devices.
• In Brazil, the website recorded 20.65 million users, 12.81% of whom were desktop users, and 36.53% and 63.47% were mobile users, respectively.
• Of the total players, 8.42% of the user share comes from Mexico, resulting in 13.57 million, of which 25.02% have access to desktops and 74.98% have mobile devices.
• The United Kingdom and Japan have around 6.27 million and 4.9 million users, with 3.89% and 3.04%, respectively.
• 83% and 65.17% of desktop and mobile users in the U.K., respectively, access the website, whereas in Japan, 39.76% of users access it on desktop and 60.24% on mobile.

By Demographics

(Reference: similarweb.com)

• According to Xbox statistics, the highest number of website users observed by age group is between 25 and 34 years old, resulting in a 29.54% share.
• Out of the total Xbox website users, 26.49% are aged 18 to 24.
• 56% and 11.95% belong to those aged 35 to 44 and 45 to 54, respectively.
• 7% of Xbox website users are aged from 55 to 64 years.
• Nearly 4.76% of user shares were contributed by people from the age group above 65 years.
• Male and female users of Xbox.com hold 68.88% and 31.12% shares.

By Social Media Referral Rate

(Reference: similarweb.com)

• YouTube has the highest social media referral rate of Xbox.com, with a 39.45% share than other social networks.
• Reddit and Twitter contribute by 23.12% and 21.98%, respectively.
• Traffic sent by Facebook is 6.01%, and WhatsApp contributes 2.61%.
• Other social media networks have a nominal contribution, collectively around 6.83%.

By Traffic Source

(Reference: similarweb.com)

• The highest traffic rate towards xbox.com in February 2024 was by direct search, resulting in 60.49%.
• 55% of the share is generated by organic traffic search, while 4.61% is from referral search from the website.
• Furthermore, other traffic sources towards xbox.com are paid search (1.42%), social (1.9%), mail (0.34%), and display (0.7%).

Referral Web Traffic to xbox.com

• Based on category distribution, computer electronics, and technology had the highest referral web traffic (60.68%).
• Other category shares are followed by video game consoles and accessories (12.58%), programming and developer software (11.73%), email (7.1%), and games (4.04%).

Conclusion

After completing the article on Xbox Statistics, it can be concluded that Xbox was Microsoft’s first venture that was launched into the gaming console market. In 2024, the Xbox Series X offered superior playability with advanced hardware and extra storage capacity, while the Series S offered more comparable gameplay.

This article includes different statistical analyses about Xbox and other detailed variations such as revenue, market share, developers, sales, website traffic, country, etc., which will guide you in buying the best Xbox of the Year.

Pramod Pawar

Pramod Pawar brings over a decade of SEO expertise to his role as the co-founder of 11Press and Prudour Market Research firm. A B.E. IT graduate from Shivaji University, Pramod has honed his skills in analyzing and writing about statistics pertinent to technology and science. His deep understanding of digital strategies enhances the impactful insights he provides through his work. Outside of his professional endeavors, Pramod enjoys playing cricket and delving into books across various genres, enriching his knowledge and staying inspired. His diverse experiences and interests fuel his innovative approach to statistical research and content creation.

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