Siri Statistics By Features, Voice Assistant, Smart Speaker and Accuracy
Updated · Apr 01, 2025
TABLE OF CONTENTS
- Introduction
- Editor’s Choice
- General Siri Statistics
- Basic Features of Siri
- Siri Demographic Statistics
- Voice Assistant User Statistics by Brands
- Siri User Share Statistics
- Perceived Intelligence of Virtual Assistant Statistics
- Most Used Virtual Assistant Statistics
- Smart Speaker Device Usage Statistics
- Voice Assistant Statistics by Accuracy
- Demand Influencing Factors for Siri
- Conclusion
Introduction
Siri Statistics: Apple’s voice assistant, Siri, has become an integral feature across various devices, including iPhones, iPads, Macs, and Apple Watches. As of 2024, Siri’s user base in the United States reached approximately 84.2 million individuals. Globally, Apple reports that Siri is active on over 500 million devices. In terms of market share, Siri leads with 45.64% in the U.S., surpassing competitors such as Google Assistant and Amazon’s Alexa.
User engagement indicates that 19% of iPhone owners interact with Siri daily. Furthermore, 62% of iPhone users utilize Siri while driving, highlighting its role in facilitating hands-free operations. These statistics underscore Siri’s significant presence and utility in the realm of voice-activated assistants.
Editor’s Choice
- Siri Statistics for 2025 show that Apple says that 500 million people worldwide use Siri.
- Approximately 86.5 million people in the United States use Siri.
- In the U.S., Siri holds a 34% share among voice assistant users.
- 62% of iPhone users utilize Siri while driving, primarily for hands-free calls and information retrieval.
- Many people have tried Siri, about 98% of smartphone users, but most don’t use it often, maybe because it first came with the iPhone 4S.
- Siri has a 29% share among virtual assistant users, followed by Google Assistant, which has a 39% share, and Amazon’s Alexa, which has a 36% share.
- Siri Statistics further states that about 30% of people think Siri, made by Apple, is smart.
- It understands almost all questions (99.8%) but only gives correct answers 83.1% of the time.
- Meanwhile, 19% of iPhone users engage with Siri daily.
- Siri is among the top voice assistants, with 36% of users preferring it alongside Google Assistant.
General Siri Statistics
- The number of digital voice assistants worldwide is projected to reach 8.4 billion by the end of 2024, nearly doubling from 4.2 billion in 2020.
- Approximately 20.5% of people globally use voice search, with over 1 billion voice searches performed monthly.
- 35% of U.S. adults own a smart speaker, increasing the use of voice assistants like Siri.
- Apple is adding smarter AI features to Siri to make it more personal and better at understanding context. But some of these updates won’t be ready until 2026.
- Apple also strongly focuses on privacy—it says Siri only uses your data to improve the assistant and doesn’t use it for ads or sell it.
- Even with recent improvements, Siri still has some problems. It sometimes struggles with simple questions, and the new AI features take longer than expected.
- Still, Apple is investing heavily in AI and machine learning to make Siri more helpful. This could increase the number of people using Siri and Apple’s earnings by making it work better with other apps.
Basic Features of Siri
- You can start Siri just by saying “Hey Siri,” so you don’t need to touch your device.
- If your iPhone or iPad has an A12 chip or newer, Siri can do simple things like setting alarms or opening apps even without the internet.
- Siri works with many apps, helping you send texts, play music, or take notes.
- Over time, Siri learns how you talk and what you like, so answers feel more personal.
- It understands different languages and can translate words or phrases when you ask.
- Apple protects your privacy by handling many Siri requests directly on your device instead of sending them to the internet.
Siri Demographic Statistics
- Siri is now used by about 86.5 million people in the U.S., which shows it’s becoming more popular.
- The number of voice assistant devices worldwide is expected to reach 8.4 billion by 2024.
- Siri Statistics further elaborates that around 100 million Americans aged 12 and up, about 35% of that group, own a smart speaker.
- Only 2% of smart speaker owners have an Apple HomePod, which shows that Apple has a smaller share in this market.
- In the U.S., just 2% of people own a HomePod, which is less than what other smart speakers have.
- A study showed that 45.1% of people who use voice assistants choose Siri for voice searches.
- Among users aged 18 to 24 in the U.S., 60% say Siri is their top choice for a voice assistant.
Voice Assistant User Statistics by Brands
(Reference: emarketer.com)
- In 2024, Google Assistant secured the highest position in the United States, with around 88.8 million users.
- Meanwhile, Apple (Siri) had almost 84.2 million users, followed by Alexa (75.6 million).
(Reference: emarketer.com)
- Siri Statistics also shows that Siri’s share of voice assistant users has dropped significantly since 2020.
- Back then, it was around 16.9%, but by 2024, it fell to just 3.8%.
- It’s expected to keep going down by about 3.3% in 2025 and another 3.2% in 2026.
Perceived Intelligence of Virtual Assistant Statistics
(Reference: scoop.market.us)
- In a 2024 survey, around 44% said Alexa is the smartest virtual assistant.
- Google Assistant came next with 33%, and Apple’s Siri secured a share of 30%.
- Only 8% thought Cortana was smart, and 5% picked Bixby.
- Just 3% chose other assistants as the most intelligent.
Most Used Virtual Assistant Statistics
(Source: scoop.market.us)
- Google Assistant is the most used, with 39% of people using it.
- Alexa is next, used by 36%.
- Similarly, as of 2024, Siri secured the third position, holding 29% of user shares.
- About 21% of people don’t use any virtual assistant.
- Cortana is used by 11%, and Bixby by 10%.
- Only 5% use other types of virtual assistants.
Smart Speaker Device Usage Statistics
(Reference: keywordseverywhere.com)
- In 2024, Siri remained the most popular and primarily used within mobile devices, holding a share of 90%, followed by Google Assistant (78%) and Alexa (35%).
- Whereas Alexa was mainly used on smart speakers, with an 84% share, the others are Google Assistant (40%) and Siri (21%).
- In car: Alexa (13%), Siri (18%) and Google Assistant (17%).
- In Headphones: Alexa (9%), Siri (12%) and Google Assistant (11%).
- Other devices: Alexa (11%), Siri (7%) and Google Assistant (6%).
Voice Assistant Statistics by Accuracy
(Reference: buttercms.com)
The table below shows the share of questions answered correctly by three different voice assistants in 2025:
| Type of Question | Siri | Google Assistant | Alexa |
| Command | 93% | 86% |
69% |
|
Local |
89% | 93% | 85% |
| Navigation | 86% | 98% |
72% |
|
Information |
76% | 96% | 93% |
| Commerce | 68% | 92% |
71% |
Demand Influencing Factors for Siri
- Apple Intelligence has helped Siri understand language better and respond more accurately during conversations.
- Siri now works with ChatGPT, making it easier for users to have smoother and more helpful chats.
- To protect user privacy, Siri processes more data directly on the device instead of sending it to the cloud.
- By adding more languages, Apple has made Siri easier for people in different countries to use.
- Because Apple cares about user privacy, Siri uses limited data, affecting how much it can learn about users.
- People are excited about the new features coming to Siri, which increases interest and demand.
Conclusion
Siri has become a big part of how people use their phones today. Many users ask Siri to help with simple tasks like setting alarms, searching online, or sending messages. Statistics show that more people are using voice assistants like Siri every year. This means technology is changing the way we live and talk to devices.
As Siri keeps improving, it will become even more helpful daily. Voice assistants are a trend and a normal part of our technology use.
FAQ.
People mostly use Siri to make their daily tasks easier. Many people ask Siri to call or text someone, set alarms, or check the weather. Some use it to get directions, play music, or search for things on the internet. Siri is also helpful for setting reminders and asking quick questions, like math problems or facts.
Siri usually gets things right and understands most questions when you speak clearly. But it’s not perfect; it can get confused by hard questions or if there’s a lot of noise around.
Yes, Siri is available in many different languages. Siri can now understand and speak more than 20 languages, including English, Spanish, French, German, Chinese, Japanese, and more. It can also recognize different language versions, like American and British English.
Siri works on many Apple devices. You can use Siri on iPhones, iPads, Apple Watches, Mac computers, AirPods, Apple TVs, and even in some cars with Apple CarPlay.
Siri is good for Apple users, but other voice assistants, such as Alexa or Google Assistant, may work better on different devices or give smarter answers.
Barry Elad is a tech enthusiast passionate about exploring various technology topics. He collects key statistics and facts to make tech easier to understand. Barry focuses on software and its benefits for everyday life. In his free time, he enjoys creating healthy recipes, practicing yoga, meditating, and walking in nature with his child. Barry's mission is to simplify complex tech information for everyone.
