iOS Statistics By Market Share, Version and App Store Categories

TABLE OF CONTENTS

Introduction
Editor’s Choice
General iOS Statistics
Apple App Store Statistics
iOS Statistics By Market Share By Version
Leading Operating System Market Share
iOS Statistics By App Store Categories
iOS Statistics By Versions
iOS Version Adoption Rates
Mobile Devices Statistics
Apple iOS 18 Release Dates and Supported Devices
Supported Apple Devices with iOS 18
Recent Developments
Conclusion

Introduction

iOS Statistics: iOS, initially called iPhone OS, is a mobile operating system created just for Apple smartphones. Launched in 2007, it is built using Swift, Objective-C, C, C++, and assembly language. Apple frequently updates iOS with new features, and the latest version is iOS 17.4, which works on both iPads and iPhones.

As of February 2024, iOS 17 was installed on 66% of Apple devices that accessed the Apple App Store. iOS 16 was present on 23% of these devices, while earlier versions made up the remaining 11%.

In 2023, Apple held over 20% of the global smartphone sales market. Typically, the company sees an increase in sales during the fourth quarter due to the launch of new devices and the holiday shopping season. The demand for the iPhone 15, 15 Plus, iPhone 15 Pro, and Pro Max led Apple to announce sales of over 80 million units worldwide in the fourth quarter of 2023. In the first quarter of Apple’s 2024 fiscal year, iPhone sales contributed approximately 58.3% of the company’s total revenue.

Apple released the first iPhone and its operating system, iOS 1, in 2007, introducing a touch-based interface that allowed users to interact with their devices through direct finger navigation.

As of February 2024, iOS 17 accounted for 62.5% of all Apple mobile devices globally, while iOS 16 represented around 24%. Significant changes in iOS version market shares usually occur around September during the Apple Event when the latest iPhone is revealed.

Editor’s Choice

The first iPhone, introduced in 2007, revolutionized the smartphone market with its touch interface.

As of February 2025, Apple has a market capitalization of approximately $3.72 trillion USD. (Source : companiesmarketcap.com)
Globally, Android leads with a 70.69% market share, while iOS has 28.58%.
In the United States, iOS is more popular, holding a 60.77% market share, compared to Android’s 38.81%.

iOS market share slightly decreased from 29.02% in 2023 to 28.58% in 2024, showing ongoing competition with Android.
In China, iOS usage fell to 16% in Q1 2024, down from 20% in Q1 2023, due to strong competition from local brands.
iOS remains strong in the US, reflecting regional preferences.

Daily, about 1,327 new apps are added to the Apple App Store.
A high 92.5% of iPhone users tend to purchase another iOS device.
As of February 2024, iOS 17.2 is the most used version, with a 38.01% market share worldwide.

By March 2024, the top categories in the Apple App Store are Games, Business, and Utilities.
In February 2024, iOS 17 was installed on 66% of Apple devices accessing the App Store, while iOS 16 was on 23%, and earlier versions on 11%.
Apple held over 20% of the global smartphone sales market in 2023.

Apple historically sees an increase in sales during the fourth quarter due to the new iPhone release and holiday season.
In Q4 2023, the iPhone 15 series led to Apple selling over 80 million units worldwide.
In Q1 2024, iPhone sales made up about 58.3% of Apple’s total revenue.

General iOS Statistics

On average, 92.5% of iPhone owners prefer to purchase another iOS-based device.
iOS Statistics show that, on average every day 1,327 apps are released on the Apple App Store.
Furthermore, out of 1,886,159 apps, there are 798,614 apps with 3-star ratings, on the other, 1,087,545 are without ratings.

As of today, more than USD 1 billion of iOS devices have been sold around the world.
6% of iOS devices that were launched in the market were running majorly on iOS 14 and iOS 13.

Apple App Store Statistics

Apple is a globally recognized company with a wide range of popular products, including devices, software, and online services. One of its most notable innovations is the Apple App Store.

In 1983, Steve Jobs predicted a future where people could buy and download software directly from their computers. This vision became a reality in 2008 with the launch of the Apple App Store, following the success of the iTunes digital music store.
The Apple App Store quickly became one of the first successful mobile app marketplaces, connecting millions of iOS users with millions of apps and games from developers worldwide.
There are currently 2,038,502 apps available on the Apple App Store, making it one of the most popular app vendors in the world.

A total of 856,281 app publishers have released apps on the Apple App Store.
Out of the total apps, 1,800,740 are non-gaming apps, making up 88.34% of the App Store. The remaining 237,763 apps are games, accounting for 11.66%.
The majority of apps on the Apple App Store are free, with 1,939,976 free apps available, which is 95.24% of all apps. Only 96,934 apps are paid, making up 4.76% of the total. However, many free apps include in-app purchases or require subscriptions.

On average, 1,271 new apps are released on the Apple App Store each day.
In CW33 week, 7,490 new apps were added to the App Store.
In July month (2024), 40,523 apps were released on the Apple App Store.

Currently, 41.81% of Apple App Store apps have been rated by users, totaling 852,204 apps. The remaining 58.19% of apps, or 1,186,298 apps, have not been rated yet.